Public Relations Senior Account Manager

Job Description

Job Description

What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations.

SourceCode’s Account Managers / Senior Account Managers must have a good understanding of communications and client service, and experience with clients using emerging technologies to better understand and deliver seamless customer experiences. Account Managers are the day-to-day account leaders, overseeing more junior team members and ensuring all program KPIs are met. Having a number of years experience in PR and comms, the Account Manager / Senior Account Manager will bring an aptitude for working with media to co-create strategic, creative stories with junior team members. SourceCode employees at this level are responsible for providing senior counsel to our clients, leading long-term strategy, and creative campaign ideation and execution.

Salary band : $95,000 - $115,000

What You’ll Do :

• Build rapport and trust with B2C and B2B technology client contacts and be the primary point of contact for all tactical matters; effectively guiding and counseling clients
• Develop pitches, draft thoughtful briefing materials, engage with media, build core reporter relationships, and build longer term media strategies
• Analyze Muck Rack data to draw out themes and trends and inform more effective engagement strategies, client counsel, and where pivots are needed
• Understand client roster & being strategic about leverage cross-client opportunities
• Read and share relevant news each day with teams and clients; demonstrate understanding of client media priorities
• Consume industry news to understand how it might impact or connect to clients; lead fuel rapid response
• Effectively track speaker / awards / events / ed cals / seasonal calendar to maximize client success
• Research and identify targeted influencers
• Social calendar management and content creation; build integrated strategies
• Lead campaign evaluation to distill and report insights to inform future client recommendations
• Take the lead on the development of written communication such as press releases, blog posts, award entries / speaking submissions, and longer length technical or highly complex bylines; editorial quality control
• Interview and develop thought leadership platforms
• Brainstorming and creative thinking; be vocal contributors across all elements of campaigns but most notably in internal and client brainstorms and planning sessions to contribute to team success
• Demonstrate understanding of client goals and KPIs and build meaningful strategies for clients; develop client scopes with minimal edits
• Project manage account work across teams, ensuring monthly and quarterly client KPIs are on track; ensure that entire team understands client priorities and delivers to deadlines
• Manage project to budget, ensuring minimal under / overservice and client satisfaction
• Participation in business development – provide input into proposal development, take an active role in the pitch meeting
• Identify opportunities for organic growth
• Mentor and coach junior team members for success; line management of 1-3 direct reports and assist in development of goals

Requirements

Benefits

Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do. We are committed to creating a diverse, equitable and inclusive environment and strongly encourage you to apply.