Marketing Intern

Marketing Intern

Department: Marketing

Reports To: Marketing Leadership (or designated mentor/manager)

Program Length: 10 Weeks (Summer Internship Program from June-July)

Location: On-site in New York

Role type: Hourly

Pay: $19-21/hr.

About PopUp Bagels

PopUp Bagels is not just a bagel company—we’re a cultural movement. Our stores are small, our vibes are loud, and our energy is contagious. From signature neon and iconic bullhorns to our “Not Famous but Known” mirror, we’ve reimagined not just how a bagel is created, but how it’s enjoyed: Grip, Rip and Dip! With a cult-like following, massive social presence, and unparalleled collaborations with top companies, partners and Brand Ambassadors PopUp Bagels is defining a new food lifestyle brand.

We keep things simple, but we do them really, really well. And our customers agree.

The Role

The Marketing Intern will support PopUp Bagels’ corporate Marketing team through hands-on, project-based work focused on content creation, social media support, community engagement, communications, and brand storytelling. This role is ideal for a creative, organized, and proactive student who is excited to contribute to a fast-paced, high-growth brand with a strong voice and loyal following. The intern will assist with creating engaging content, supporting social and community management, helping execute marketing initiatives, and contributing to communication and PR-related projects that elevate PopUp Bagels’ brand presence.

Essential Responsibilities:

- Assist with creating and editing content for social media, internal communications, email marketing, and brand initiatives.

- Support the development of written and visual assets including captions, short-form copy, promotional messaging, and simple graphics (as applicable).

- Assist with content organization, file management, and maintaining brand-aligned creative templates.

- Support day-to-day social media execution including scheduling posts, drafting captions, and organizing content calendars.

- Monitor comments, DMs, and community engagement channels and escalate inquiries or brand-sensitive items to the Marketing team as needed.

- Track engagement trends and help identify opportunities to improve performance and audience connection.

- Assist with drafting and proofreading internal and external communications (announcements, launches, partnerships, community updates, etc.).

- Support PR-related coordination such as compiling press lists, organizing media coverage, and tracking mentions.

- Help gather and organize brand storytelling assets such as quotes, customer highlights, store/team spotlights, and community moments.

- Support marketing campaigns tied to seasonal promotions, new shop openings, product launches, and community partnerships.

- Assist with coordination of deliverables across creative, operations, and store teams to ensure marketing execution is aligned and timely.

- Participate in a project-based intern deliverable (examples: social content series, campaign recap report, community engagement playbook, or brand voice guide support).

General Internship Program Expectations

- Attend intern onboarding sessions, weekly departmental check-ins, and end-of-program presentations.

- Demonstrate ownership, curiosity, and professionalism while managing deadlines and deliverables.

- Communicate progress and ask questions proactively to ensure alignment and learning.

Required Education, Experience, and Competencies:

- Currently enrolled as a Junior or Senior undergraduate student, or graduate student, in one of the following (or a closely related field): Marketing, Communications, Public Relations, Advertising, Media Studies, or Business

Preferred Experience

- Previous internship, campus involvement, portfolio work, or project experience in content creation, social media, or marketing support.

- Familiarity with social platforms (Instagram, TikTok, LinkedIn) and interest in brand voice, storytelling, and audience engagement.

- Content & Copywriting Skills: Ability to write clear, engaging, brand-aligned copy for social posts, captions, and basic marketing communications.

- Creativity & Brand Awareness: Strong eye for storytelling, trends, and content that resonates with an audience.

- Social Media Fluency: Comfortable navigating major platforms and understanding what drives engagement and community growth.

- Organization & Project Management: Ability to manage multiple tasks, meet deadlines, and stay organized in a fast-paced environment.

- Communication & Collaboration: Strong interpersonal skills and ability to work cross-functionally with internal teams and external partners.

- Attention to Detail: Ability to proofread content, follow brand guidelines, and maintain accuracy across communications.

- Professionalism & Judgment: Ability to use discretion when responding to or escalating community inquiries and brand-related messages.

- Adaptability: Comfortable with shifting priorities, last-minute updates, and a dynamic, high-growth environment.

- Technical Skills (Preferred): Familiarity with tools such as Canva, Google Workspace, Adobe Creative Suite, Later/Hootsuite, or similar platforms is a plus (not required).

Location: Based New York or surrounding area and available for 10-week summer intern program between June-July.

Physical Requirements

· Prolonged periods of sitting and working at a computer to complete content development, scheduling, and communications tasks.

· Ability to communicate effectively via email, video conferencing, and in-person meetings (as applicable).

· Ability to occasionally lift and move up to 15 pounds (e.g., laptop, marketing materials, samples) if needed.

· Ability to occasionally travel locally for content capture, events, or shop visits (optional and based on role needs).

Additional Role Note:

The duties of this position may change from time to time. PopUp Bagels reserves the right to add or delete duties and responsibilities at the discretion of PopUp Bagels or its managers. This job description is intended to describe the general work level. It is not intended to be all-inclusive.

PopUp Bagels is proud to be an Equal Opportunity Employer. We do not discriminate based on race, age, ancestry, creed, color, religion, gender, sexual orientation, pregnancy, childbirth, breastfeeding or related condition, unemployment status, gender identity or expression, transgender status or gender dysphoria, marital status, domestic violence, sexual violence or stalking victim status, national origin, citizenship, disability, covered veteran and/or military status, genetic information or predisposing genetic characteristic, familial status as that term is described under other protected statuses or any other characteristic as protected under applicable federal, state and local law.

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