Sr. Integrated Marketing Communications Manager

Sr. Integrated Marketing Communications Manager

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information across enterprises, governments, and consumers.

Fueled by decades of security expertise, global threat research, and continuous innovation, Trend harnesses AI to protect organizations and individuals across clouds, networks, devices, and endpoints.

The Trend Vision One enterprise cybersecurity platform accelerates proactive security outcomes by predicting and preventing threats across the entire digital estate and environments like AWS, Google, Microsoft, and NVIDIA.

Proactive security starts here.

Position Summary :

As part of the consumer marketing team, the Sr. Integrated Marketing Communications Manager will be responsible for helping to support various initiatives designed to drive consumer awareness of Trend Micro's brand, products, and services in multiple countries.

Responsibilities :

The primary responsibilities of this role include :

• Planning, execution and measurement of integrated communications strategies needed to support various marketing campaigns designed to raise awareness of the company brand, products, services, events or other initiatives.
• Establishing and enforcing key brand messaging guidelines that support the brand worldwide and ensure consistency across various communications channels including the media, social media, website, speaking engagements, or events.
• Supporting the development of content or materials to be used in media relations, social media, events, speakerships, webinars, or campaigns by working closely with marketing agencies or leveraging internal resources.
• Overseeing social media platforms by supervising the development of the content calendar, overseeing development of social media assets, and measuring / reporting on effectiveness of posts and campaigns that involve a social media element.
• Supervising marketing agencies by establishing relevant success metrics and ensuring agencies are executing against those metrics and within budget.
• Staying on top of the latest marketing trends, tech tools, and best practices to continually innovate and implement cutting-edge strategies where applicable.

Qualifications :

DEI Commitment :

Not meeting every single requirement? At Trend Micro, we're committed to fostering a diverse, inclusive, and genuine workplace. If you're enthusiastic about this position but find that your experience and background don't perfectly match every qualification listed in the job posting, we still encourage you to apply. You could very well be the ideal candidate for this position or others within our organization.

What We Offer You :

You're important to us. What matters to you, matters to us too. Trend Micro provides benefit options for you and your family.

We offer competitive compensation with bonus opportunity tied to company performance, along with room to enhance your skills through ongoing learning and broad technological opportunities. Achieving work-life balance is a priority, complemented by team activities, fostering an environment rooted in equity, inclusion, and collaboration, that is reflected in both our culture and our work.

Be Passionate. Be Innovative. Be a Trender.

This position does not offer sponsorship for work permit applications or renewals, either now or in the future. Candidates must be authorized to work in the U.S. without the need for employment-based visa sponsorship, both currently and moving forward.