Senior Director, Measurement Product Strategy

Senior Director, Measurement Product Strategy

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IQVIA Digital powers exceptional brand experiences through a customer‑first, insights‑driven, integrated omnichannel vision. We deliver authenticated, privacy‑enhanced data and analytics, innovative healthcare technology, and expertise that enable adaptable marketing models to improve patient outcomes. Join us as Senior Director, Measurement Product Strategy , and lead one of our fastest‑growing product areas—driving innovation and measurable impact across Pharma, Agency, and Publisher markets.

Job Overview

In this strategic leadership role, you will own the vision and roadmap for IQVIA’s measurement products—including Customer Data Platform (CDP) and Cleanroom applications—while overseeing the Measurement Services team. You will collaborate closely with the VP & GM of Digital, and cross‑functional leaders in Product Management, Delivery Operations, and Technology to deliver unified measurement solutions that accelerate revenue growth and strengthen IQVIA’s market position. This role combines executive oversight with hands‑on leadership, ensuring operational excellence and product innovation in a dynamic, high‑growth environment.

Key Responsibilities

• Define and execute product vision, strategy, and roadmap for measurement solutions and digital marketing products.
• Lead and mentor a team of product managers, fostering innovation and collaboration.
• Drive product innovation and operational strategies to ensure successful implementation and execution.
• Oversee divisional financial performance, proposals, and executive‑level client engagement.
• Build strong relationships with Pharma, Agency, and Publisher stakeholders to accelerate business growth.
• Ensure compliance with data privacy and security standards while navigating complex regulatory landscapes.
• Monitor industry trends and emerging technologies to maintain competitive advantage.

Qualifications

Compensation

Potential base pay range for this role, when annualized, is $137,700.00 - $383,500.00. The actual base pay offered may vary based on a number of factors including job‑related qualifications such as knowledge, skills, education, and experience; location; and / or schedule (full or part‑time). Dependent on the position offered, incentive plans, bonuses, and / or other forms of compensation may be offered, in addition to a range of health and welfare and / or other benefits.

Seniority Level

Director

Employment Type

Full‑time

Job Function

Product Management and Marketing

Industry

Hospitals and Health Care

EEO Statement

IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law.

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