Director, Brand and Creative

Position Summary

Director of Brand & Creative is responsible for shaping the New York Red Bulls’ brand identity and ensuring it is powerfully expressed across every fan and marketing touchpoint. This role leads brand positioning, campaign development, and creative execution - serving as the central point between storytelling, design, and performance.

Reporting into the Chief Marketing Officer, this leader oversees the in-house creative and social teams and plays a key role in shaping our integrated marketing strategies. They bring a lifestyle marketing mindset with CPG discipline and a deep appreciation for what makes a brand matter in culture. Not a designer by trade, but a sharp-eyed brand thinker who knows good creative when they see it and knows how to get it made.

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