Senior Sales Manager

Description:

Job Summary

The Senior Sales Manager is responsible for proactively soliciting, developing, and closing business within a market segments. Working closely with the Director of Sales, this role drives revenue and market share by cultivating strong client relationships, prospecting new accounts, and executing effective sales strategies. The Senior Sales Manager serves as a dynamic ambassador for the hotel, leveraging Memphis’s vibrant riverfront location and Avion Hospitality’s values of Trust, Transparency, and Results to deliver exceptional client experiences and exceed performance goals.

Duties & Responsibilities

Sales & Revenue Generation

• Solicit and manage accounts in the specific segments to achieve or exceed rooms and total revenue goals.
• Conduct proactive sales calls, site inspections, and client entertainment to generate new business and strengthen existing relationships.
• Attend mandatory Monday–Friday ABR (Avion Business Review) meetings and participate in weekly sales meetings.
• Prepare and implement sales action plans, including blitzes and targeted promotions, to respond to market trends.
• Monitor production of top accounts, evaluate booking pace, and adjust strategies to maximize results.

Client & Community Engagement

• Maintain regular contact with existing and prospective accounts through appointments, cold calls, and industry networking.
• Invite and host clients for hotel tours, luncheons, and special events to showcase the property and its amenities.
• Attend monthly meetings of assigned professional and industry organizations to grow market presence.

Collaboration & Administration

• Partner with the Director of Sales to align on sales objectives, forecasting, and reporting.
• Maintain accurate account coverage and trace information in the CRM system.
• Comply with Avion Hospitality policies, certification requirements (Food Handlers, Alcohol Awareness, CPR, First Aid), and brand standards to ensure safe and efficient operations.
• Participate in required Manager on Duty (M.O.D.) shifts and Saturday office coverage as scheduled.

Guest & Team Interaction

• Approach all interactions with guests and employees in a professional, friendly, and service-oriented manner.
• Support other hotel departments as needed to deliver a seamless guest experience.

Requirements:

Education & Experience

• High school diploma or equivalent required; college coursework in Hospitality, Business, or related field preferred.
• 3 years progressive hotel sales or related hospitality experience strongly preferred.
• Valid driver’s license required.
• Proficiency in Microsoft Windows and basic office software.
• Excellent communication, negotiation, and presentation skills.
• Ability to remain composed and make sound decisions in high-pressure situations.
• Strong analytical skills to evaluate market trends and financial data.