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Director of Senior Living - Business Development & Preconstruction
Director of Senior Living - Business Development & PreconstructionWohlsen Construction • Sterling, VA, US
Director of Senior Living - Business Development & Preconstruction

Director of Senior Living - Business Development & Preconstruction

Wohlsen Construction • Sterling, VA, US
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Job Description

Job Description

Director of Senior Living – Business Development & Preconstruction

About the Role

We are seeking a senior-level relationship builder and market leader to drive growth in our Senior Living market sector . This role is responsible for developing new client relationships, expanding market presence, and positioning our firm as a preferred construction partner for owners, developers, architects, and consultants in the senior living space.

This position blends strategic business development leadership with oversight of preconstruction efforts, ensuring client visions are translated into executable project plans.

This is a client-facing, outward-focused role for someone who thrives on building trust, creating opportunity, and driving long-term partnerships.

Core Responsibilities Business Development & Market Growth (Primary Focus)

Own and grow the Senior Living market strategy.

Actively develop new client relationships with :

Owners

Developers

Operators

Architects

Owner’s reps and consultants

Lead business development efforts including :

Strategic pursuit planning

Client outreach

Industry event and tradeshow participation

Proposal strategy and presentations

Build and manage a visible, healthy pipeline of opportunities.

Strengthen and expand relationships with repeat and target clients.

Position the company as a trusted partner in the senior living space.

Preconstruction & Project Strategy (Supporting Focus)

Oversee preconstruction strategy for senior living pursuits.

Provide conceptual, schematic, and design development input to support client decision-making.

Collaborate with estimating teams to ensure :

Owner budgets are aligned

Risks are identified early

Value-driven solutions are developed

Lead value engineering discussions with clients and design teams.

Serve as the primary client-facing leader during preconstruction to ensure confidence and clarity.

Leadership & Collaboration

Work directly with internal teams to align business development efforts with operational delivery.

Coordinate with estimating, project executives, and operations to ensure smooth handoff from preconstruction to execution.

Maintain consistent, high-level communication with clients and internal leadership.

Qualifications

15+ years of experience in construction, development, or senior living environments

Proven success in : Business development

Client relationship management

Market sector leadership

Deep understanding of the Senior Living market strongly preferred

Experience working on or around :

Ground-up construction

Renovations

Capital planning

Preconstruction processes

Strong executive presence with the ability to lead presentations, pursuits, and strategy discussions

Success in This Role Looks Like :

Expanded market visibility and positioning in Senior Living

Growth in qualified opportunities and client relationships

Strong client confidence throughout the preconstruction and pursuit process

Repeat business and long-term partnerships

  • Note to Recruiters, Placement Agencies, and Similar Organizations : Wohlsen does not accept unsolicited resumes from agencies. Please do not forward unsolicited agency resumes to our website, locations, or to any Wohlsen team member. Wohlsen will not pay fees to any third-party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Wohlsen and will be processed accordingly.

It is the policy of Wohlsen Construction to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, gender, gender identity, genetic information, pregnancy, or any other protected characteristic under applicable law. This policy relates to all phases of employment, including, but not limited to, recruiting, employment, placement, promotion, transfer, demotion, reduction of workforce and termination, rates of pay or other forms of compensation, selection for training, the use of all facilities, and participation in all company-sponsored employee activities.

The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job.  This job description does not constitute a contract of employment and Wohlsen Construction may exercise its employment at-will rights at any time.

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