Sports Marketing Director for California Sports Sunglass Brand (Cycling, Baseball, Racquet)

Job Description

Company Description

SUPACAZ is a leader in high-performance cycling, renowned for fusing technology, design, and style into innovative products. As market and design leaders in accessories, apparel, tools, and shoes, SUPACAZ continues to set trends in the cycling industry. Our consistent growth has led to doubling and tripling sales annually since the company's establishment in 2012. With offices in California, Taipei, and Tokyo, SUPACAZ is home to self-motivated individuals who take pride in their work and share a passion for cycling. We are actively seeking talented professionals to join our dynamic team.

Role Description

We are seeking a full-time Sports Marketing Director to join our team on-site in Irvine, CA. The Sports Marketing Director will be responsible for designing and executing innovative marketing strategies to promote our California Sports Sunglass Brand, targeting the cycling, baseball, and racquet communities. This role will involve creating marketing plans, establishing partnerships with sports organizations and athletes, managing marketing campaigns, overseeing brand development, and driving sales initiatives to support brand growth and recognition. The ideal candidate will play a pivotal role in aligning our marketing efforts with company goals and ensuring outreach to key markets.

Qualifications

• Proficiency in Sports Marketing, Marketing, and an understanding of market audience engagement strategies.
• Experience in Market Planning and Marketing Management to develop and execute effective marketing initiatives and brand strategies.
• Skill in driving Sales growth through customer-focused marketing and partnerships in sports industries like cycling, baseball, and racquet sports.
• Strong communication, project management, and leadership abilities.
• Ability to thrive in an on-site, team-oriented, and fast-paced environment in Irvine, CA.
• Passion for sports, especially cycling, and familiarity with sports-related products is a strong advantage.
• A bachelor's degree in Marketing, Business, Sports Management, or a related field; relevant work experience preferred.