Sales and Operations Manager

Company DescriptionProudly Canadian-founded, the Lorex

team across North America is committed to the design, development,

and deployment of ingenious smart home security and business

monitoring solutions that enhance our customers' lifestyles and

sense of well-being. We achieve this by continuing to produce

innovative solutions, all backed by cutting-edge technology and a

dedicated team of forward thinkers. Job Summary The Sales and

Operations Manager is a cross-functional leadership role

responsible for driving strategic planning, execution, and

operational excellence across all DTC (Lorex.com and Marketplaces)

and B2B sales channels. This position merges analytics, sales

planning, and operational execution to ensure seamless product

lifecycle management, sales forecasting, inventory optimization,

web merchandising and budget adherence. The Manager will act as the

key liaison between sales, operations, product, marketing, finance,

marketplace sales team and web teams to align activities with

company goals.Duties Responsibilities : Sales Strategy, Business

Planning Forecasting : Develop short-term and long-term sales

strategies for each line of business.Lead the weekly sales forecast

process and collaborate with internal stakeholders to ensure

accuracy.Drive development and execution of monthly and annual

sales targets for all sales channels.Analyze market trends, sales

performance, competitions, and customer behavior to identify

opportunities and risks.Pricing, Promotion Product GTM

Execution : Oversee SKU merchandising, pricing and promotion

management, including product launch (GTM) and EOL

strategies.Coordinate cross-functional teams for successful new

product launches and transitions across all platforms.Monitor

product listings and web merchandising to optimize visibility and

conversion.Inventory Operations Management : Manage inventory health

across DTC, B2B, and marketplaces; develop and implement overall

and aging inventory sales strategies.Coordinate PO planning,

inventory transfers, and fraud / chargeback monitoring.Develop

data-backed inventory strategies in collaboration with demand

planning and SCM teams.Data Analysis, Business Insight

Reporting : Own sales-related dashboards, KPIs, and PL reporting for

senior leadership.Develop and collect all DtC KPIs and provide

data-driven insights to the team and stakeholders on key learnings

on a weekly, monthly, quarterly, yearly and ad-hoc basis.Deliver

actionable insights from sales, operations, pricing, customer

service, and web performance data.Create and manage reports, budget

tracking, and expense oversight.Cross-Functional Leadership, Vendor

Management Projects : Act as the operations lead for special projects

and cross-functional initiatives in DTC business.Lead external

vendor engagements and negotiations.Lead cost reduction and

efficiency including chargeback reduction and vendor cost

management initiatives.Maintain oversight on vendor setup, MDF

usage, and expense tracking.Requirements : Education

Experience : Bachelor's degree in Business, Finance, Economics, or a

related field.5+ years in sales, sales operations, business

insight, or business planning roles preferably in the consumer

electronics or eCommerce industry.Experience in security camera

industry is an asset.Skills Tools : Advanced Excel, Powerpoint, Power

BI, and SAP; experience with Tableau, SQL, and Amazon Seller

Central is an asset.Strong problem-solving and organizational

skills.Exceptional communication, presentation, and

cross-functional collaboration abilities.Experience with sales

reporting, data visualization, financial tracking, and operational

project management.Solid understanding of consumer electronics

industry and DtC / eCommerce business structureKey

Competencies : Strategic Thinking Analytical RigorOperational

Excellence Attention to DetailCross-Functional

CollaborationInitiative Results-OrientationAdaptability in

Fast-Paced EnvironmentsLorex welcomes and encourages applications

from people with disabilities. Accommodations are available on

request for candidates taking part in all aspects of the selection

process.