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Seasonal Marketing Coordinator
Seasonal Marketing CoordinatorChurchill Downs Race Track • Louisville, KY, US
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Seasonal Marketing Coordinator

Seasonal Marketing Coordinator

Churchill Downs Race Track • Louisville, KY, US
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Seasonal Marketing Coordinator

The Marketing Seasonal supports the Marketing team during peak event periods, including the Kentucky Derby and Derby Week. This role is hands-on and execution-focused, supporting marketing-led events, VIP guest logistics, partner hospitality, and on-site operations that bring the iconic Churchill Downs and Kentucky Derby experiences to life. This position is ideal for someone who enjoys fast-paced environments, live events, and behind-the-scenes execution of high-profile moments.

Essential Duties And Responsibilities

  • Support the planning and execution of marketing-led events, including Taste of Derby, Derby Week activations, and other special projects.
  • Assist with the coordination and execution of VIP guest experiences, including race experiences, private tours, and hospitality programming.
  • Manage VIP travel logistics, including hotel accommodations, airline reservations, transportation coordination, and guest communications.
  • Provide operational support for partner and sponsor hospitality, ensuring a seamless experience for prospective sponsors, marketing partners, and invited guests.
  • Support sponsor and brand integration, including on-site branding, event assets, and marketing deliverables.
  • Assist with the development and distribution of internal briefing materials, timelines, agendas, and run-of-show documents for events and activations.
  • Maintain and update marketing project status documentation and assist with weekly updates for internal teams.
  • Assist with logistical coordination for employee needs during Derby Week, including scheduling and on-site support.
  • Provide general administrative and logistical support during peak event periods.
  • Assist with post-event wrap-up, including asset returns, documentation, and recap materials.
  • Support additional marketing initiatives and special projects as assigned.

Required Skills And Abilities

  • Strong organizational skills with the ability to manage multiple tasks and deadlines simultaneously.
  • Excellent written and verbal communication skills.
  • Detail-oriented with a proactive, can-do attitude.
  • Ability to remain calm and professional in high-pressure, fast-paced environments.
  • Familiarity with event production, hospitality, or marketing is a plus.

Education And Experience

  • Currently pursuing or recently completed a degree in Marketing, Communications, Event Management, Hospitality, or a related field, or equivalent experience.

Physical Requirements & Working Conditions

  • Comfortable working nights, weekends, and long hours during Derby Week.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.

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