Marketing Coordinator

Company Description

The Takao Home Team has been recognized as the number one team in both income and units sold for 2020, 2021, and 2022 within a market center of approximately 500 agents. As a dedicated real estate group under Keller Williams Realty, our team brings over 40 years of combined real estate experience. We focus on building exceptional relationships with our clients and prospects—this commitment forms the foundation of our business. Integrity, dedication, and professionalism are at the core of everything we do. To us, our clients are family—and family always comes first.

Role Description

The Marketing Coordinator is an integral component of the team by helping develop and execute marketing strategies to increase brand visibility, continue to strengthen existing relationships, and drive lead generation. This position also serves as a key brand representative, ensuring all communications and materials consistently reflect the Takao Home Team's values, voice, and professional image. In addition, this position will spearhead sales and cultural growth as the team looks to expand over the next few years.

Responsibilities and Duties

Responsibilities and duties of the Marketing Coordinator are, but not limited to :

Design and distribute monthly postcards and email newsletters

Maintain and update the client database (CRM)

Manage and update the team website and online listings

Plan and coordinate team events, both internal and client-facing

Create digital content (videos, photos, and social media posts) for branding and listing

Coordinate client appreciation gifts and milestone cards (birthdays, closings, etc.)

Provide marketing support for listings, including coordination of photoshoots, signage, and flyers

Deliver marketing materials to active listings as needed

Develop and implement a social media growth strategy

Expand on and optimize current marketing systems and strategies

Maintain brand consistency across all marketing channels and materials

Track and report on the effectiveness of campaigns and engagement metrics

Collaborate with photographers, printers, and other vendors as needed

Respond promptly to clients and team members (same-day communication expected)

Attend team meetings (both in-person and remote) as scheduled

Performance Metrics

Performance will be evaluated based on consistency of campaign execution, lead engagement, and brand growth across digital platforms.

Qualifications

Minimum of a bachelor's degree in marketing or related field.

Minimum of 1-2 years in either the real estate industry or marketing industry, or both

Proficiency in the following :

Microsoft Office Applications (Word, Excel, Teams)

Social Media (Facebook, Instagram, X, LinkedIn, Pinterest)

WordPress

E-mail Applications (Gmail, Outlook)

E-mail Distribution Applications (MailChimp or Constant Contact)

MacOS and Microsoft Windows

Any Digital Content Creation Applications (Canva)

Working Condition

20 – 25 hours a week, with availability at least 3 days a week.

Must have own transportation and ability to delivery materials within Austin metro area.

Must be in person at the office once a week.

Flexible hours with hybrid in office / work from home policy

Compensation

$30,000 annual

1 week PTO