Talent.com
Director, Digital Marketing- US Kidney
Director, Digital Marketing- US KidneyVertex Pharmaceuticals • Boston, Massachusetts, United States
[error_messages.no_longer_accepting]
Director, Digital Marketing- US Kidney

Director, Digital Marketing- US Kidney

Vertex Pharmaceuticals • Boston, Massachusetts, United States
[job_card.variable_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]
  • Job Description
  • At Vertex, we relentlessly pursue transformative medicines for serious diseases. Our culture is rooted in scientific excellence, patient-centricity, and a commitment to innovation. We are expanding our nephrology portfolio and seeking a strategic marketing leader to drive digital engagement for our US Kidney business.
  • Job Summary
  • The Director of US Kidney Digital Marketing will lead the development and execution of omnichannel strategies to support the launch and growth of Vertex’s kidney portfolio. This role will shape the digital customer experience across HCP and patient audiences, leveraging data-driven insights to optimize engagement and impact.
  • Key Responsibilities
  • Develop and own the US digital marketing strategy for the kidney portfolio, including launch planning, content strategy, and channel optimization.
  • Lead cross-functional collaboration with brand, medical, legal, and agency partners to deliver compliant, compelling digital assets.
  • Develop a comprehensive digital strategy and roadmap to achieve business impact goals.
  • Leverage data-driven insights to create tailored strategies that resonate with target audiences and reinforce brand positioning.
  • Work closely with the marketing team to maintain consistent messaging, tone, and visual identity across all digital touchpoints.
  • Monitor campaign performance, analyze data, and translate findings into actionable recommendations to continuously improve effectiveness and maximize ROI.
  • Stay current on healthcare industry digital trends, emerging technologies, competitor activities, and market dynamics to drive innovation and differentiation.
  • Qualifications
  • 10+ years of experience in pharmaceutical marketing, with at least 5 years in digital strategy.
  • Proven success in leading digital campaigns for product launches or major brand initiatives.
  • Deep understanding of HCP and patient engagement in the US healthcare landscape.
  • Strong leadership, communication, and project management skills.
  • Ability to navigate matrixed environments and influence cross-functional stakeholders.
  • Familiarity with CRM platforms, marketing automation, and digital analytics tools.
  • Experience managing agencies and external partners.
  • Strategic mindset with hands-on execution capability.
  • Experience in nephrology or specialty care preferred.#LI-KW1
  • Pay Range :
  • $195,200 - $292,800
  • Disclosure Statement :
  • The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations.
  • From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.

    • Flex Designation :
    • Hybrid-Eligible Or On-Site Eligible
    • Flex Eligibility Status :
    • In this Hybrid-Eligible role, you can choose to be designated as :
    • 1.

    • Hybrid
    • : work remotely up to two days per week;
    • or select
    • 2.

    • On-Site
    • : work five days per week on-site with ad hoc flexibility.Note : The Flex status for this position is subject to Vertex’s Policy on Flex @ Vertex Program and may be changed at any time.
    • Company Information
    • Vertex is a global biotechnology company that invests in scientific innovation.Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.Any applicant requiring an accommodation in connection with the hiring process and / or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com
    • #J-18808-Ljbffr

    [job_alerts.create_a_job]

    Director Digital Marketing • Boston, Massachusetts, United States

    [internal_linking.related_jobs]
    Director, Product - Marketing Technology

    Director, Product - Marketing Technology

    Chewy, Inc. • Boston, MA, United States
    [job_card.full_time]
    At Chewy, we strive to be the most trusted and convenient online destination for pet parents and our partners — vets and service providers — alike. Our success is measured by the happiness of the pe...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Distribution Center Supervisor

    Distribution Center Supervisor

    Staples, Inc. • Lawrence, MA, US
    [job_card.full_time]
    Shift - 6 : 00am Start / Tuesday-Saturday.Staples is business to business.You’re what binds us together.Our supply chain team is dedicated to meeting our customers’ needs both now and in th...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Center Medical Director NP / PA

    Center Medical Director NP / PA

    Carbon Health • Beverly, MA, United States
    [job_card.full_time]
    As a physician-founded and led organization, ensuring everyone has access to quality healthcare is what inspires us.The magic we've created lies in Carbon Health's custom EHR and the collaboration ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Enterprise Field Marketing Manager

    Enterprise Field Marketing Manager

    Meltwater • Boston, MA, United States
    [job_card.full_time]
    Meltwater is seeking a dynamic, results-oriented, and data-driven Enterprise Field Marketing Manager to join our expanding Americas Enterprise Marketing team. In this role, you will collaborate with...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Local Delivery Driver

    Local Delivery Driver

    Staffmark Group • Avon, MA, United States
    [job_card.full_time]
    Do you have at least six months of delivery driver.Staffmark is hiring an experienced Local Delivery Driver in Avon, MA.America's most popular meal kits. If you are ready to join a diverse team, app...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Director, Clinical Quality Assurance

    Director, Clinical Quality Assurance

    Eisai • Andover, MA, United States
    [job_card.full_time]
    At Eisai, satisfying unmet medical needs and increasing the benefits healthcare provides to patients, their families, and caregivers is Eisai's human health care (hhc) mission.We're a growing pharm...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Director of Endocrinology

    Director of Endocrinology

    Signature Healthcare • Brockton, MA, United States
    [job_card.full_time]
    Come join our team at Signature Healthcare! This is a great opportunity for a BC Endocrinologist that thrives on providing excellent patient care and has an interest in clinical leadership.Our team...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Director, Digital Marketing- US Kidney

    Director, Digital Marketing- US Kidney

    Vertex Pharmaceuticals Incorporated • Boston, MA, United States
    [job_card.full_time]
    At Vertex, we relentlessly pursue transformative medicines for serious diseases.Our culture is rooted in scientific excellence, patient‑centricity, and a commitment to innovation.We are expanding o...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Marketing Director

    Marketing Director

    Skill • Boston, MA, United States
    [job_card.temporary]
    Lead digital marketing strategy and execution, including SEO, paid media, email, social and AI-driven search optimization. Oversee website rebuild and ensure seamless functionality for franchise own...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Field Representative

    Field Representative

    RDSolutions formerly RetailData • Abington, MA, US
    [job_card.part_time]
    The retail industry continues to see unprecedented dynamics as it pivots to a true omni-channel shopping experience.Informed retailers are succeeding, and RDSolutions is providing them with the con...[show_more]
    [last_updated.last_updated_variable_hours] • [promoted] • [new]
    Director, Digital Marketing- US Kidney

    Director, Digital Marketing- US Kidney

    Vertex Pharmaceuticals • Boston, MA, United States
    [job_card.full_time]
    Job Description • •At Vertex, we relentlessly pursue transformative medicines for serious diseases.Our culture is rooted in scientific excellence, patient-centricity, and a commitment to innovation.W...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Director of Brand Marketing - Haven Well Within

    Director of Brand Marketing - Haven Well Within

    KnitWell Group • Hingham, MA, US
    [job_card.full_time]
    Must be based in the Hingham, MA area • •.The Director of Brand Marketing is responsible for developing omni-channel, culturally relevant marketing strategies, including social media and communicatio...[show_more]
    [last_updated.last_updated_variable_hours] • [promoted] • [new]
    DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations

    DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations

    InsideHigherEd • Boston, Massachusetts, United States
    [job_card.full_time]
    DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations.DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations. The salary of the finalist selected for this role will be...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Digital Experience & Social Media Manager

    Digital Experience & Social Media Manager

    Helio Outdoors • Stoughton, MA, US
    [job_card.full_time]
    Happy to share some exciting changes over here at Aqua Leisure.We’re taking a 50-year legacy and transforming it into something bold and new—a modern outdoor brand built on a foundation...[show_more]
    [last_updated.last_updated_variable_hours] • [promoted] • [new]
    Growth Marketing Director

    Growth Marketing Director

    Horizons • Boston, MA, US
    [job_card.full_time]
    At Horizons, we're building the.By handling global payroll, benefits, taxes, and compliance, our technology enables businesses to hire anyone anywhere compliantly at the push of a button.If you...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Data Annotation • Brockton, Massachusetts
    [filters.remote]
    [job_card.full_time] +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Regional Sales Director, Enterprise

    Regional Sales Director, Enterprise

    Semrush Inc • Boston, MA, United States
    [job_card.full_time]
    Are you ready to be part of something big? We're hiring for the Regional Sales Director, Enterprise on our Sales Team!.In this role, you'll engage with key decision-makers, forge impactful relation...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Director - Claim Services

    Director - Claim Services

    Boston Mutual Life Insurance Company • Canton, MA, US
    [job_card.full_time]
    All Boston Mutual employees who interact with our policyholders, our producers and our BML associates embrace the principles of our brand and service philosophy. Both our words and our behaviors mat...[show_more]
    [last_updated.last_updated_30] • [promoted]