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Franchise Business Consultant
Franchise Business ConsultantEmpower Brands • Richmond, VA, US
Franchise Business Consultant

Franchise Business Consultant

Empower Brands • Richmond, VA, US
[job_card.30_days_ago]
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  • [job_card.full_time]
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Job Description

Job Description

Position Summary : The Franchise Business Consultant (FBC) is a strategic advisor and performance coach to franchise owners. This role emphasizes sales, marketing, and business growth while supporting strong operational execution. The FBC helps franchisees build sustainable revenue, strengthen referral relationships, elevate customer experience, and achieve measurable business outcomes that align with brand standards.

Responsibilities : Sales & Marketing :

  • Coach franchise owners in development, execution and oversight of local sales plans, including target accounts, referral strategies, and consistent sales activities.
  • Guide franchise owners in marketing strategy, digital presence, brand consistency, community engagement, and promotional campaigns.
  • Review and analyze sales KPIs (pipeline health, win / loss, lead sources, conversion rates) and drive action plans for improvement.
  • Partner with the National Sales Team to align franchise efforts with system-wide initiatives, programs, and available sales tools.
  • Support franchise owners in strengthening partnerships with carriers, contractors, and other referral sources to expand market share.

Business Consulting & Coaching :

  • Serve as the primary business advisor to a portfolio of franchise owners, providing guidance across sales, marketing, operations, customer experience, and financial performance.
  • Conduct regular strategic meetings to review metrics, address issues, and maintain accountability.
  • Evaluate franchise performance and create customized action plans tailored to the owner's goals, strengths, and current challenges.
  • Build strong, trust-based relationships that support candid coaching and long-term success.
  • Operational Excellence :

  • Ensure franchisees consistently follow brand standards and required processes.
  • Conduct operational assessments to identify gaps and help franchisees implement best practices in workflow, field operations, technology use, customer communication, and service delivery.
  • Support system adoption, training initiatives, and the development of operational capabilities across the franchise network.
  • Collaborate with the Operations and Training teams to address skill gaps and support the rollout of new systems or tools.
  • Financial Performance :

  • Review financial statements and key operational metrics with franchise owners to identify opportunities for improved profitability.
  • Provide coaching on job costing, pricing strategy, and expense management.
  • Ensure accurate system usage and reporting, supporting royalty accuracy and financial visibility.
  • Business Growth & Development :

  • Help franchise owners assess opportunities for expansion, additional service offerings, staffing needs, or new investments.
  • Support franchise owners in building organizational structures that can scale as revenue growth demands.
  • Encourage franchisees to adopt technology and tools that enhance productivity, communication, and customer satisfaction.
  • Share system-wide best practices to elevate performance across the network.
  • Compliance, Reporting & Communication :

  • Maintain accurate documentation of coaching sessions, action plans, progress updates, and performance metrics.
  • Communicate trends, risks, and opportunities within the consultant's portfolio to leadership.
  • Ensure adherence to brand standards, policies, and contractual obligations.
  • Qualifications :

  • 5+ years of experience in franchise consulting, franchise operations, business consulting, or business ownership. Experience in the restoration or contents restoration space preferred.
  • Bachelors degree in Business or a related field preferred
  • Demonstrated ability to coach, influence, and motivate business owners toward improvement.
  • Strong business acumen, including the ability to interpret financial statements and operational KPIs.
  • Excellent communication, relationship-building, and problem-solving skills.
  • Ability to manage multiple priorities and adapt coaching style to diverse business owners.
  • Willingness to travel for onsite visits as needed.
  • Familiarity with EOS Traction is a plus
  • Success Traits :

  • Sales-driven : Naturally seeks opportunities to grow revenue, build pipelines, and expand relationships.
  • Strategic : Uses data and insight to guide business owners toward smarter decisions.
  • Operationally savvy : Understands how systems, processes, and structure drive performance.
  • Highly relational : Builds trust quickly and communicates with clarity and empathy.
  • Forward-thinking : Identifies risks and opportunities early and acts proactively.
  • Adaptable : Works effectively with different personalities, business models, and experience levels.
  • Expectations :

  • Complete required travel within approved budget guidelines on a per trip basis
  • Maintain a communication log for all franchisee interactions in company software
  • Maintain regular communication through weekly 1 : 1 with manager, weekly L10 meeting & use of company software for tracking KPIs, goals, headlines, action items & issues.
  • Conduct coaching in a professional and responsive manner consistent with brand standards and Empower Core Values.
  • Travel up to 25% of the time. Average one 3-4 day trip per month
  • FRSTeam's mission is to exemplify heartfelt care and concern for our communities by providing innovative products and services that help support and restore the lives of those we serve. We are a close-knit community of hand-chosen professionals, committed to restoring personal property and helping families and businesses get their lives back on track after a fire or water loss.

    WHO WE ARE :

    Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services : JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Superior Fence and Rail, Bumble Roofing and Canopy Lawn Care. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company's new website at EmpowerFranchising.com.

    Note :

    This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an "at will" relationship.

    Empower Brands is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

    This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Empower Brands makes hiring decisions based solely on qualifications, merit, and business needs at the time. #LI-remote

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