Senior Product Marketing Manager, Customer

Senior Product Marketing Manager, Customer

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. More than 500,000 organizations, including 80% of the Fortune 100, rely on Airtable to transform how work gets done.

About the Role

You own customer storytelling for Airtable with the strategic mindset of a product marketer. You identify compelling AI use cases, work directly with customers to extract their stories, and create detailed, demo-led content. You write the narrative, create the demo, and ensure every story teaches something specific.

You're deeply curiousthe kind of person who asks "why did you build it that way?" and "what happens when X breaks?" until you truly understand not just what the customer built, but why it matters and how it works. You're looking to pioneer a new approachcustomer stories, demos, testimonials, and use cases that show real people solving specific problems with working demos. Not corporate hand-waves, but real buildersby name, by role, by actual challengedemonstrating their AI-powered Airtable implementations. Success in this role is not program management, it's developing engaging content that positions our builders as AI leaders.

What You'll Do

Customer Story Development & Execution

• Identify and qualify high-impact AI use cases solving real business problems at scale
• Conduct deep-dive customer interviews to understand workflows, challenges, and outcomes in detail, asking questions until you really understand
• Lead demo sessions where customers walk through their builds. Capture these sessions, then recreate them as working demos with anonymized data
• Write focused stories that go deep on problem, AI-powered solution, and measurable outcomes
• Produce demo videoshandle filming, basic editing, and scripting (partner with creative for high-production needs only)
• Use AI tools extensively to accelerate content creationtranscription, synthesis, drafting, editing

Pipeline & Library Management

Cross-Functional Storytelling Strategy

Who You Are

You're a storyteller first, but technical enough to appreciate complexity. You can interview a customer, understand what they built, and translate it into a narrative that others strive to replicate.

You use AI tools daily to transform how you work : transcription, synthesis, drafting, editing, research. You see AI as a force multiplier.

You have strong opinions about what makes a customer story exceptionalaccessible, credible, and outcome-driven. Your stories make it easy for others to see how they can apply the solution to their own work, backed by real results that inspire action. You're great at earning customer trust and managing executive time.

Minimum Qualifications

Preferred Qualifications

Compensation awarded to successful candidates will vary based on their work location, relevant skills, and experience.

Our total compensation package also includes the opportunity to receive benefits, restricted stock units, and may include incentive compensation. To learn more about our comprehensive benefit offerings, please check out Life at Airtable.

For work locations in the San Francisco Bay Area, Seattle, New York City, and Los Angeles, the base salary range for this role is :

$196,000 - $277,600 USD

For all other work locations (including remote), the base salary range for this role is :

$177,000 - $250,300 USD