Content Marketing Manager

Job Description:

We are seeking a Content Strategist with a passion for clear storytelling and customer communities. The ideal candidate brings a strong blend of writing, strategic thinking, and cross-channel campaign experience to the role, elevating the Datasite brand across the Americas. They will own content that supports demand generation, brand positioning, events, product education, and customer retention — shaping how audiences experience and engage with Datasite’s value proposition across digital touchpoints.

Key Responsibilities

Content Strategy & Planning

• Support the development and implementation of a comprehensive content strategy aligned to Americas regional marketing plans and broader global initiatives.
• Translate market insights into a cohesive editorial vision that supports the objectives and outcomes for awareness, demand generation, and audience engagement programs and initiatives within the Americas.
• In partnership with the Americas marketing team, maintain content calendar and deliverables aligned with program timing and execution.

Content Creation & Management

• Produce and refine high-quality content — blogs, web copy, videos, email campaigns, social media, thought leadership pieces, product collateral, sales tools, and speeches/talking points — with accuracy and a strong understanding of the M&A, financial services, and FinTech landscapes.
• Tailor content for diverse audiences, including investment professionals, corporate deal teams, advisors, and internal stakeholders.

SEO & Analytics

• Apply SEO best practices to enhance organic visibility and content discoverability.
• Monitor performance using analytics tools and contribute insights to optimize content, messaging, and go-to-market approaches.

Cross-Functional Collaboration

• Partner closely with Regional Marketing Leads, Product Marketing, Demand Gen and Sales to align content to product positioning and campaign goals.
• Work with subject-matter experts across the business to ensure technical accuracy and narrative clarity.
• Support internal enablement by developing content that equips the GTM teams with messaging and positioning aligned to strategic priorities.

Required Qualifications

• 3-5 years of professional experience in content marketing, editorial, or related roles, ideally in a B2B SaaS or FinTech environment.
• Exceptional writing, editing, and storytelling skills, with the ability to distill complex topics into persuasive, clear, and audience-relevant content.
• Experience managing a content calendar across channels and formats.
• Hands on experience with multi-channel content creation – social, live and virtual events, short and long form video.
• Familiarity with SEO fundamentals and content performance measurement.
• Strong project management and communication skills.
• Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field.

Preferred Qualifications

• Experience in financial services, M&A technology, private markets, or capital markets sectors.
• Comfortable working within a fast-paced, collaborative, global SaaS organization.
• Familiarity with marketing automation, CMS platforms (e.g., HubSpot, WordPress), and analytics tools.
• Understanding of audience segmentation and content personalization for demand programs.

Who Will Thrive Here

• A strategic thinker who can balance brand storytelling and performance-driven content.
• A collaborative teammate who partners across functions and levels.
• Someone passionate about helping users understand complex SaaS solutions through clear, concise, and compelling content.
• A motivated contributor ready to grow within a high-impact marketing organization.

Why Datasite

Work Location & Flexibility

If located near our Minneapolis or New York City office and follows a hybrid work model. Employees work on-site a minimum of two days per week. Please note that specific business units or role requirements may necessitate additional in-office days based on team collaboration needs or operational priorities.

The base salary range represents the estimated low and high end for this position based on a good faith assessment of the role and market data at the time of posting. Consistent with applicable law, each candidate’s compensation offer may vary and will be determined based on but not limited to, your geographic region, skills, qualifications, and experience along with the requirements of the position. This position may be eligible for bonuses, commissions, or overtime if applicable. Benefits include health insurance (medical, dental, vision), a retirement savings plan, paid time off, and other employee benefits. Specific details will be provided during the interview process. Datasite reserves the right to modify this pay range at any time.

$69,100.00 - $118,300.00

Our company is committed to fostering a diverse and inclusive workforce where all individuals are respected and valued. We are an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, disability, protected veteran status, or any other protected characteristic. We encourage applications from candidates of all backgrounds and are dedicated to building teams that reflect the diversity of our communities.