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Director of Portfolio & Product Management
Director of Portfolio & Product ManagementSiemens Healthineers • Anaheim, CA, US
Director of Portfolio & Product Management

Director of Portfolio & Product Management

Siemens Healthineers • Anaheim, CA, US
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Director Of Portfolio And Product Management

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.

The Director Of Portfolio And Product Management, Microwave Ablation & MaG SS is responsible for leading the design and development of product strategies for specific products or product lines (MW ablation, and My Ablation guide Software Solutions) including identifying market opportunities, lifecycle management, and pricing strategies. Translates broad business strategies into structured marketing plans, driving product definition, strategy and positioning to enhance market presence. Oversees market research, competitive analysis, and customer insights to identify growth opportunities and optimize the product portfolio. Collaborates heavily with New Product Introductions, engineering, manufacturing, sales, and R&D to drive new product development, validate concepts, and enhance existing offerings. Applies deep industry subject matter expertise to evaluate market trends, define product strategies, and build business cases for innovation.

Currently this role is an individual contributor role but may expand with the growth of the portfolio to include the management and development of a high performing team; ensure operational efficiency. This role is both strategic and technical, requiring extensive subject matter experience in the Global Interventional Microwave Ablation and planning, treatment and confirmation software market segment.

Primary Responsibilities

Strategic Market Insights and Strategy Development :

  • Align upstream marketing function with the objectives of the business. Ensure that marketing strategies and initiatives are closely aligned with overall business goals measured by metrics like revenue contribution, customer acquisition efficiency, and marketing-generated pipeline value.
  • Develop and implement strategic plans to drive the success of the VIS MW and software portfolio.
  • Identify and collaborate broadly on business development opportunities. Collect, collate and verify the validity of thorough market analysis, and create actionable strategies to achieve the company's objectives.
  • Engage external business and industry experts to learn and influence business strategies, being alert to opportunities for growth.
  • Conduct comprehensive market research, trend analysis, and customer segmentation to identify unmet needs, emerging opportunities, and risks related to the Microwave Ablation and software solutions market segments.
  • Provide data-driven recommendations to guide the product pipeline and portfolio strategy.
  • Owns Strategy Map Creation : Goals Objectives, Strategies, SWOT, Proposed Tactics based on SWOT, Competitive Analysis (include competing treatment modalities where applicable to TAM)

Portfolio and Roadmap Development :

  • Collaborate with key stakeholders to (including Key Industry Opinion Leaders) define product roadmaps that align with customer needs, market demands, and company goals.
  • Works closely with Medical Affairs and other key stakeholders to inform clinical trial design and ensure alignment between evidence generation efforts and commercial strategy.
  • Evaluate market opportunities and develop business cases for new products, features, and enhancements to maintain clinical relevance.
  • Collaborates heavily on Regulatory Plan : Priority markets, Rationale, and language strategy.
  • New market expansion :

  • Identify and collaborate broadly on potential new markets or target new customer segments, measured by market penetration metrics and revenue growth in the new markets.
  • Customer-Centric Innovation :

  • Engage with key customers, clinicians, and stakeholders to understand pain points and gain insights that inform upstream marketing initiatives.
  • Influence product design and development to ensure customer-focused solutions.
  • Competitive Positioning and Market Differentiation :

  • Analyze competitor strategies, pricing models, and product portfolios to identify differentiation opportunities.
  • In conjunction with key stakeholder, develop go-to-market strategies and value propositions that strengthen the company's market position.
  • Foster Strategic Partnerships :

  • Establish and nurture inorganic partnerships with complementary businesses or influencers to amplify brand reach and drive mutually beneficial growth.
  • Build partnerships organically within the Siemens Healthineer's ecosystem to foster new product and service development.
  • Build external partnerships with industry societies, medical societies, hospital groups and research firms to drive insights, research relationships which support the advancement of therapies, technology development and research.
  • Cross-Functional Collaboration :

  • Partner closely with New Product Introductions, Corporate & Business development, R&D, Product Management, Sales, Downstream Marketing, and other key stakeholders to align upstream initiatives with the broader business strategy.
  • Along with the leadership team devise strategic initiatives to assist in the development of growth, product diversification, and business reengineering initiatives in order to accomplish business goals.
  • Work closely with global teams to ensure regional market needs are incorporated into product planning.
  • Financial Planning and ROI Analysis :

  • Partner closely with internal finance team to drive the development of financial models and ROI analyses to prioritize investments in product development and marketing initiatives.
  • Ensure marketing efforts deliver measurable business outcomes and support revenue growth targets.
  • Reporting and Communication :

  • Present strategic recommendations, product roadmaps, and market insights to senior leadership.
  • Develop and maintain dashboards to track progress on upstream marketing initiatives and key performance indicators (KPIs).
  • Minimum Experience and Qualifications

    Experience : 10+ years of related experience, including 7+ years in management roles.

    Education : Bachelor's degree or equivalent is required; a master's degree is preferred.

    Leadership Skills : Proven ability, competence, and confidence to lead and develop teams, with strong interpersonal and communication skills.

  • Proficient in business tools such as Microsoft Office Suite (Word, Excel, PowerPoint) and email platforms.
  • Experience with HCM platforms (e.g., Workday) or equivalent ERP systems is preferred.
  • Extensive and comprehensive professional know-how in relevant domains, with demonstrated ability to solve complex, multi-dimensional problems.
  • Strong professional judgment and decision-making skills.
  • Who we are : We are a team of more than 73,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

    How we work : When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual's potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and / or sexual orientations, and work together, to fight the world's most threatening diseases and enable access to care, united by one purpose : to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

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