Physician Marketing & Communications Consultant
Step into a role that informs the engagement and inspiration of physicians who work within and collaborate with a world-class medical institution. As a Physician Marketing & Communications Consultant, you will help shape the stories, educational / clinical content and campaigns that elevate our programs and strengthen our reputation as a national leader in pediatric healthcare. Your work will directly influence how physicians grow their knowledge, discover our breakthroughs, connect with our specialists, and collaborate to advance the health of children in our region and beyond. In this strategic and creative role, you'll partner with clinical leaders, marketing experts, digital teams, external vendors and other content creators to drive high-impact initiatives from concept to execution. You'll build integrated marketing plans, craft powerful message strategies, develop outreach materials and lead cross-functional teams that bring innovative ideas to life. If you thrive in a fast-paced environment where your expertise can spark growth, strengthen relationships, and elevate brand presence, this is the opportunity to make a measurable and mission-driven impact.
Job Responsibilities
Integrated Marketing Planning and Execution
- Supports the development of annual marketing and physician outreach plans in support of multiple divisions and programs.
- Identifies when to modify plans based on needs and anticipates future needs.
- Leads cross-functional teams to execute marketing activities, including but not limited to direct marketing and physician engagement.
- Develops and implements message strategies and related timelines for assigned programs.
- Employs project management techniques to complete marketing projects on schedule and on budget.
- Supports the physician liaison team in creating materials and talking points designed to increase exposure for the organization's many programs and services.
- Determines tracking and results measures.
- Analyzes results data and identifies opportunities.
- Regularly reports project and plan status and results to clients, team and leadership.
- Manages and tracks campaign budgets.
Strategic Consultation
Provides strategic consultation by anticipating new work for programs and initiatives and recommending solutions.Solves problems proactively.Provides marketing and communications counsel to departments and programs throughout the medical center.Identifies needs for marketing research and manages that research as needed.Stays abreast of competition, industry trends and best practices and provides consultation to team and clients to make improvements.Viewed as subject matter expert.Relationship Management
Anticipates the needs of internal / external physician groups and plans / executes materials and campaigns accordingly.Manages expectations, identifies potential issues and plans resolutions.Identifies when appropriate to escalate issues up the chain of command.Communicates progress of plans and success measures to marketing leadership, clients and others.Develops and maintains relationships with internal clients, M&C team, strategy and growth colleagues, and other critical partners across the medical center.Manages vendor relationships for projects or initiatives, including agency partners, vendors and / or freelancers.Job Qualifications
Bachelor's degree in a related field.5+ years of experience.