Performance Marketing DirectorVirtualVocations • Santa Ana, California, United States
Performance Marketing Director
VirtualVocations • Santa Ana, California, United States
[job_card.variable_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Director of Performance Marketing.
Key Responsibilities
Plan, build, and manage paid campaigns across various platforms including Meta, Google Ads, and LinkedIn
Analyze campaign performance data and implement actionable optimizations
Develop audience strategies and manage ad spend budgets to optimize customer acquisition costs
Required Qualifications
7+ years of experience managing performance media campaigns, preferably in B2B SaaS
Proven experience managing and optimizing ad budgets of $300K+ monthly
Deep expertise in Meta Ads and Google Ads; LinkedIn Ads experience is a plus
Strong analytical skills with experience using tools like Google Analytics or Looker
Understanding of B2B SaaS business models, sales funnels, and key performance indicators
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Performance Marketing Director • Santa Ana, California, United States
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