Senior Director

LiveRamp is the data collaboration platform of choice for the world’s most innovative companies. A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is setting the new standard for building a connected customer view with unmatched clarity and context while protecting precious brand and consumer trust. LiveRamp offers complete flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases—within organizations, between brands, and across its premier global network of top-quality partners.

Hundreds of global innovators, from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders turn to LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of their first‑party data while staying on the forefront of rapidly evolving compliance and privacy requirements.

As Senior Director / Director of Partnerships, you will lead our North American CTV and Social Media partnerships strategy, driving adoption of the Authenticated Traffic Solution and expanding LiveRamp's footprint across streaming platforms, connected TV environments, and major social networks.

You’ll architect and execute partnership strategies with platforms like Roku, Samsung, Hulu, Disney+, Netflix (ad‑supported tier), TikTok, Meta, Snap, and emerging CTV / social players. As a trusted advisor on identity and privacy‑safe collaboration, you’ll position LiveRamp as the essential infrastructure partner for the future of addressable media.

Your Team Will

Strategic Leadership

Establish best practices for partnership development in CTV and social media, creating repeatable playbooks that accelerate time‑to‑value

Own and expand executive relationships with C‑suite and VP‑level stakeholders at major CTV platforms (Roku, Samsung Ads, VIZIO, LG Ads, etc.) and social media companies (Meta, TikTok, Snap, Pinterest, Reddit, etc.)

Develop category strategies that position LiveRamp as the identity and data collaboration partner of choice for streaming and social platforms navigating the landscape

Drive product roadmap influence by gathering partner requirements and collaborating with Product teams to ensure ATS and other solutions meet evolving CTV and social media needs

Identify white space opportunities within the CTV and social ecosystem, including emerging platforms, FAST channels, and next‑generation social networks

Revenue Growth & Pipeline Excellence

Execute complex negotiations involving multi‑year commercial agreements, technical integrations, and strategic co‑innovation initiatives

Drive adoption metrics beyond contract signatures, including active usage, data collaboration volume, and partner satisfaction

Develop account expansion strategies that grow wallet share through upsell, cross‑sell, and strategic program expansion

Cross‑Functional Orchestration

Lead deal teams comprising Legal, Privacy, Product, Engineering, Marketing, and Customer Success to ensure seamless partner onboarding and activation

Remove blockers by coordinating across functions, escalating strategically, and maintaining momentum through complex technical and business requirements

Translate technical concepts into compelling business value propositions for non‑technical executives at partner organizations

Champion partner needs internally, ensuring LiveRamp’s product and go‑to‑market strategies reflect CTV and social media market dynamics

Thought Leadership & Market Positioning

Serve as a subject matter expert on CTV identity solutions, social media data collaboration, and privacy‑forward advertising technology

Represent LiveRamp at industry events, conferences, and partner summits (CES, IAB ALM, Cannes Lions, etc.)

Contribute to industry standards through participation in trade organizations like IAB Tech Lab, Partnership for Responsible Addressable Media (PRAM), and others

Build LiveRamp’s brand as a trusted partner through public speaking, thought leadership content, and strategic relationship‑building

About You

Experience & Expertise

8+ years in partnerships, business / corporate development, or strategic sales

Deep CTV and / or social media expertise with established relationships at major streaming platforms, device manufacturers, social networks, or adjacent AdTech companies

Proven track record of closing technically complex and long sales cycle deals.

AdTech / MarTech fluency including working knowledge of : SSPs, DSPs, CDPs, identity solutions, header bidding, programmatic advertising, data clean rooms, and privacy frameworks (TCF, GPP, CCPA, GDPR)

Technical & Domain Knowledge

CTV ecosystem understanding : familiarity with ACR data, streaming measurement, server‑side ad insertion (SSAI), CTV attribution, and platform‑specific technical requirements

Social media platform knowledge : understanding of social ad products, Conversions API, offline events, first‑party data onboarding, and platform identity solutions

Identity & privacy expertise : strong grasp of authenticated traffic, RampIDs, deterministic vs. probabilistic matching, and privacy‑preserving technologies

Leadership & Operational Excellence

Player‑coach mentality with the ability to balance personal IC contributions with team development and strategic leadership

Executive presence and communication skills, comfortable presenting to C‑level audiences and representing LiveRamp in high‑stakes negotiations

Cross‑functional influence with a track record of rallying diverse teams around shared goals without direct authority

Personal Attributes

Entrepreneurial drive with a bias for action, comfortable with ambiguity, and energized by building new markets

Strategic thinking balanced with tactical execution—you see the big picture but aren’t afraid to roll up your sleeves

Relationship builder who invests in long‑term partnerships built on trust, transparency, and mutual value creation

Growth mindset with intellectual curiosity about emerging technologies, market trends, and evolving customer needs

Results orientation with a track record of exceeding targets and driving measurable business outcomes

Preferred Skills

Existing relationships with partnership and business development teams at top‑tier CTV platforms (Roku, Samsung, VIZIO, LG, etc.) or social media companies (Meta, TikTok, Snap, Pinterest, etc.)

Experience with Canada and / or Mexico markets, including familiarity with regional privacy regulations and platform dynamics

Background in identity solutions, data onboarding, or audience platforms (e.g., The Trade Desk, LiveRamp, Neustar, Experian, Acxiom)

Track record of launching new products or expanding into new verticals within AdTech or MarTech

Experience working in or closely with product teams to influence roadmap and drive product‑market fit

About LiveRamp

Market leadership position : Work with the industry's most comprehensive identity resolution and data collaboration platform

Strategic importance : This role is critical to LiveRamp's growth strategy in the fastest‑growing segments of digital advertising

Executive visibility : Regular interaction with LiveRamp's C‑suite and board of directors

Innovation opportunity : Shape the future of privacy‑forward advertising technology and identity solutions

Competitive compensation : Base salary + performance bonus + equity, commensurate with experience

Career growth : Clear path to VP and beyond as the team and business scale

Location : 3 days a week in NYC or SF (potentially Seattle)

Travel : 20% (industry events, partner meetings, team gatherings)

Reports to : SVP Partnerships

The approximate annual base compensation range is $224,000 to $309,500. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, geography, as well as internal equity among our team.

Benefits :

People : Work with talented, collaborative, and friendly people who love what they do.

Fun : We host in‑person and virtual events such as game nights, happy hours, camping trips, and sports leagues.

Work / Life Harmony : Flexible paid time off, paid holidays, options for working from home, and paid parental leave.

Comprehensive Benefits Package : LiveRamp offers a comprehensive benefit package designed to help you be your best self in your personal and professional lives. Our benefits package offers medical, dental, vision, life and disability, an employee assistance program, voluntary benefits as well as perks programs for your healthy lifestyle, career growth and more.

Savings : Our 401K matching plan—1 : 1 match up to 6% of salary—helps you plan ahead. Also Employee Stock Purchase Plan - 15% discount off purchase price of LiveRamp stock (U.S. LiveRampers)

RampRemote : A comprehensive office equipment and ergonomics program—we provide you with equipment and tools to be your most productive self, no matter where you’re located

More about us :

LiveRamp’s mission is to connect data in ways that matter, and doing so starts with our people. We know that inspired teams enlist people from a blend of backgrounds and experiences. And we know that individuals do their best when they not only bring their full selves to work but feel like they truly belong. Connecting LiveRampers to new ideas and one another is one of our guiding principles—one that informs how we hire, train, and grow our global team across nine countries and four continents. Click here (https : / / liveramp.com / diversity-inclusion-belonging / ) to learn more about Diversity, Inclusion, & Belonging (DIB) at LiveRamp.

LiveRamp is an affirmative action and equal opportunity employer (AA / EOE / W / M / Vet / Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics or other protected status. Qualified applicants with arrest and conviction records will be considered for the position in accordance with the San Francisco Fair Chance Ordinance.

California residents : Please see our California Personnel Privacy Policy (https : / / liveramp.com / privacy / california-personnel-privacy-policy / ) for more information regarding how we collect, use, and disclose the personal information you provide during the job application process.

To all recruitment agencies : LiveRamp does not accept agency resumes. Please do not forward resumes to our jobs alias, LiveRamp employees or any other company location. LiveRamp is not responsible for any fees related to unsolicited resumes.

We are proud to be an equal employment opportunity and affirmative action employer. We believe in diversity and do not discriminate based on race, color, religion, sex, age, national origin, veteran status, sexual orientation, gender identity, disability, or any other basis of discrimination prohibited by law.

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