Senior Product Manager

Senior Product Manager

Location : Minneapolis, MN, US

The Senior Product Manager role is responsible for managing the life cycle of products within Interventional Urology. This role will drive the global strategic planning with direct ownership of tactical execution of the marketing activities for the North America market. This role will manage all marketing aspects including messaging, clinical marketing, and strategic program management. Additionally, this person will partner collaboratively with cross-functional teams in Sales, Sales Training, Sales Operations, Clinical, Regulatory, and Engineering as well as work closely with implanting physicians and KOLs to maximize marketing campaigns.

Major Areas of Accountability

• Manage marketing and business aspects of defined products including : forecasting, budgeting, marketing plans, sales and customer training, product improvements, marketing literature, medical conventions / shows, and ongoing promotion campaigns
• Act as a subject-matter expert for disease condition, therapy, market dynamics, product line, and programs
• Develop marketing plans and activities for responsible product lines and programs
• Provide planning and project management support for product and program launches
• Create and implement marketing tools and programs and collaborate with other business units within to refine and continuously improve collaterals and other documentation
• Deliver technical presentations to various stakeholders, including sales force, surgeons, and internal management
• Interprets and translates scientific clinical data and economic data into commercial implications
• Conducts market analysis, provide marketing insight and recommendations to management on direction to potential new product areas
• Support the document control process for downstream marketing materials
• Support surgeon workshops, forums, and training events for therapy areas
• Work with sales training to build modules and execute trainings for sales representatives
• Demonstrate strong interpersonal skills related to interfacing and establishing relationships with customers and key influencers to ensure that marketing decisions are customer-driven
• Leverage field experience to provide feedback for continuous system improvement
• Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies
• Other duties as assigned

Basic Qualifications

Knowledge, Skills and Abilities

At Coloplast, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your well-being, foster your professional growth, and ensure a healthy work-life balance. Here is some of what you can expect :

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16,000 people and with products available in more than 143 countries, we are one of the worlds leading medical device companies. We are constantly growing our business and always looking for new ways to move forward we explore, learn and look for new ways of doing things.

Coloplast is committed to a policy of Equal Employment Opportunity (EEO) which means we employ and promote individuals based on their merits, regardless of race, color, religion, sex, national origin, age, disability, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, status with regards to public assistance or any other protected classification.

59694 #LI-CO #LI-Hybrid

Nearest Major Market : Minneapolis