Sr. Product Marketing Manager 1 - LinkedIn Business Platform

Sr. Product Marketing Manager 1 - LinkedIn Business Platform

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. This role can be based in our New York City, San Francisco or Mountain View office.

We are looking for an experienced Senior Product Marketing Manager to join the team supporting our LinkedIn Business Platform (LBP). You will partner closely with Product, Engineering, Sales, Support, Design and Marketing to shape and launch the experiences that define how customers discover, evaluate, and purchase LinkedIn products.

Your immediate focus will be on our selling experiences including online checkout, self-serve growth, and omnichannel purchasing. You will help streamline and scale how customers buy online, enable seamless movement between online and field channels, and drive upsell and cross-sell opportunities across our portfolio.

You will play a pivotal role in shaping LinkedIn's roadmap through voice-of-customer insights, product narrative, and go-to-market strategy. Your work will influence how millions of customers purchase across every major LinkedIn line of business Talent Solutions, Marketing Solutions, Sales Solutions, Learning Solutions, and Premium.

This role is a fit for someone who thrives at the intersection of customer insight, product strategy, and growth and enjoys working across complex, cross-functional teams to drive clarity, adoption, and business impact.

Responsibilities

• Partner with PM and Design to synthesize voice-of-customer insights, competitive research, sales feedback, and usage signals into clear problem statements and opportunities across the purchasing journey.
• Shape product hypotheses, audience definitions, and success criteria to guide roadmap decisions across online checkout, business purchasing, self-serve add-ons, and omnichannel flows.
• Translate complex workflows and platform capabilities into simple, compelling narratives that align partners on what we're solving and why it matters.

Drive the strategy, narrative, and GTM for selling experiences

Lead product launches and partner orchestration

Drive adoption, measure impact, and refine

Basic Qualifications

Preferred Qualifications

Suggested Skills :

The pay range for this role is $125,000 - $195,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and / or other applicable incentive compensation plans.