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Account Executive
Account ExecutiveSalem Media Group, Inc • Atlanta, GA, United States
Account Executive

Account Executive

Salem Media Group, Inc • Atlanta, GA, United States
[job_card.variable_hours_ago]
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  • [job_card.full_time]
[job_card.job_description]

Overview :

Salem Media Group – Atlanta  offers an exceptional opportunity for a  Media Strategist / Account Executive.  We are seeking a highly motivated sales professional to join our growing on-air and digital sales team. The individual selected will sell and manage multi-media advertising and marketing solutions, including OTT / CTV. Podcast, influencer sales platforms, targeting regional / national small and medium-sized businesses. Success will be measured by reaching monthly, quarterly, and annual sales goals, while continuously developing new business opportunities to meet and exceed client advertising expectations.

Responsibilities :

  • Prospect for local and regional businesses, reaching decision-makers, setting meetings, analyzing client needs, and creating and delivering compelling advertising presentations that align with client objectives.
  • Conduct research and stay current on local digital marketing trends and digital marketing opportunities.
  • Create and present strategic marketing proposals to key accounts and new business decision-makers.
  • Accurately project revenues, meet and exceed monthly sales targets across all product lines, and surpass annual sales goals.

Qualifications :

  • A proven track record of exceeding sales goals in both on-air and online media.
  • In-depth knowledge of digital products and their positioning and sale in the marketplace.

  • Experience in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Target Display, OTT / CTV, social media, Email Marketing, Chat, Website Development, addressable geo-targeting, and other digital marketing solutions.
  • A demonstrated ability to identify and understand business categories to target for advertisement prospecting.
  • History of performing in-depth needs analysis, uncovering client needs, and providing tailored solutions backed by data that justifies the sale.
  • Exceptional written and verbal communication skills, with the ability to present multi-faceted solutions to clients or groups.
  • Proven success in developing business marketing strategies for both local and regional clients.
  • Maintain a professional appearance and demeanor in all client-facing situations.
  • Ability to work effectively with a diverse group of clients across various industries.

    Benefits :

  • Competitive pay structure based on experience
  • Health, dental, vision and life insurance
  • 401k retirement plan
  • Paid holidays and vacation time
  • EEO Statement :

    Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.

    #advertising #sales #media #broadcast #radio #digital #marketing

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