Marketing CRM Specialist

Marketing Crm Specialist

Helping people sleep well so they live well is at the core of what we do. The right mattress matters, and so does the right career.

We work hard and sleep hardand embrace the fact that each of us has our own way of getting our best, most efficient work done. For our corporate team members, whether you work in a hybrid schedule at our Houston BedQuarters (BQ) or are fully remote, we trust you with the freedom to decide how best to contribute and collaborate in your role.

The (REMOTE) Marketing CRM Specialist is responsible for assisting in the development and execution of email marketing campaigns to drive acquisition, activation, loyalty and retention of Mattress Firm customers. This role works in a cross functional capacity to implement promotional campaigns, manage project timelines, build alignment and consensus while steering the team with a strategic point of view for the channel's success. This position is responsible for launching strategy driven campaigns to support brand and channel needs by event.

Essential Responsibilities

• Develop and execute high-impact email marketing campaigns to engage our target audience.
• Utilize expertise in Salesforce (SFMC) to drive strategy and maximize results.
• Leverage deep understanding of email best practices, including targeting / segmentation, personalization, and multivariate testing & optimization.
• Analyze email marketing metrics and KPIs, providing actionable insights and making recommendations for campaign improvements.
• Collaborate closely with internal work partners and external vendors, to effectively communicate goals, ideas and strategies to move initiatives forward.
• Bring creativity and a passion for innovation to deliver outstanding results.
• Foster a collaborative team environment, leading and following as appropriate.
• Contribute ideas on ways to optimize or improve the team, the department, and the Company.
• Complete all required training modules and certifications prior to the due date.
• Ensure all safety policies and procedures are followed to ensure a safe work environment for all.
• Communicate professionally with all internal and external contacts.
• Follow all Company policies and execute Company standards on appearance and functionality as well as appropriate brand representation.
• Communicate any concerns or issues to leadership to ensure proper efficiency of department and Company operations.

Non-Essential Responsibilities

Education

Professional Experience

Skills List

Competencies & Knowledge

We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, and the Los Angeles County Fair Chance Ordinance, where applicable.

Benefits Included :

Compensation : Competitive $45,000 - $50,000

Legal authorization to work in the United States without the need for sponsorship. We require proof of eligibility to work in the United States. EOE / Vet / Disability

Diverse Candidates are Encouraged to Apply. Mattress Firm is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment and does not discriminate against any applicant or employee for employment based on race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. Mattress Firm is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.