Senior Growth Marketing ManagerNew York

Senior Growth Marketing Manager

ResortPass is completely redefining what it means to be a guest at a hotel. By offering day access to luxury hotel experiences, including breathtaking pools, private beaches, deluxe spas, and more, ResortPass allows people to escape without ever leaving town. If you're moved to contribute to our vision, we'd love your help.

Our growing team of innovative tech and hospitality experts has partnered with over 1,000 leading hotels and resorts including Ritz-Carlton, Four Seasons, Westin, and Fairmont. We've connected over 2 million people with relaxation and luxury in their own neighborhoods, making rest more mindful, togetherness more meaningful, and escape more accessible. Fresh off a Series B $30M raise, co-led by Declaration Partners and 14W with additional investment from previous investor Charles River Ventures, and new investors Endeavor, Jessica Alba, Adam Grant and others, ResortPass is at the beginning of creating a new category of hospitality.

About the Role

As our Senior Growth Marketing Manager, you're not just running campaigns; you're managing user acquisition, creativity, and strategic expertise across the digital landscape. Reporting to the Director of Performance Marketing, you'll be helping to accelerate our growth, working across a variety of channels to drive new users into the world of ResortPass. We are looking for someone who is located in or near the NYC area, as this role will be in person at our NYC headquarters. The base salary for this role will range from $110,000 - $130,000 per year, plus equity, commensurate with experience.

What You'll Do

• Support the performance marketing strategy, crafting and conducting campaigns across Video, SEM, Display, Social, and Affiliate channels that resonate and engage.
• Manage the creative process across paid channels, from user-generated content and influencer collaborations to branded creative, all aligned with our broader integrated marketing team.
• Fine-tune our web conversion and funnel optimization, turning potential into patrons.
• Manage, launch, and optimize custom landing pages that support Paid, Organic, and CRM initiatives.
• Support in pioneering new channels that unlock growth and explore uncharted territories in the marketing landscape, such as Affiliate, TV, Audio, and Direct Mail.
• Collaborate with our Biz Ops and Analytics team, translating data into actionable insights.
• Keep a vigilant eye on our performance metrics, ensuring our campaigns hit our KPIs (ROAS, CAC, CPLV, and more).

Your Experience

We encourage candidates to apply even if they don't have 100% of the below qualifications. We believe in a holistic approach when evaluating talent for our team and post new roles often, so even if this role isn't quite right, we want to meet you!

Benefits