Director of Marketing

Director Of Marketing

XTI Aerospace is a pioneering leader in xVTOL and powered-lift aircraft solutions. We're developing the TriFan 600, which combines helicopter vertical takeoff and landing (VTOL) versatility with the speed, range, and comfort of a fixed-wing aircraftto redefine regional air travel.

Introducing the TriFan 600 an xVTOL aircraft that takes off and lands like a helicopter and flies with the speed, range and comfort of an airplane. It's about time.

If you're passionate about pioneering aerospace innovation, eager to work on projects that redefine the way we move, and ready to join a company where every role is an opportunity to change the world, then welcome aboard. Explore our career opportunities and be part of a team that's not just dreaming of the futurewe live it.

Position Summary :

The Director of Marketing will lead and execute all aspects of the marketing strategy, with a strong emphasis on digital channels, AI tools, brand positioning, analytics, and campaign performance. You'll shape how the world sees XTIfrom web presence and social media to email marketing, public communications, events, and beyond. This is a unique opportunity to own a cutting-edge marketing function at a company that is redefining what is possible in aerospace.

Key Responsibilities :

Digital Marketing Leadership

• Lead multi-channel digital campaigns (email, paid media, organic, SEO, content, social) to build brand awareness and generate leads within target aerospace sectors.
• Integrate AI-driven tools for campaign personalization, audience segmentation, and adaptive content delivery to optimize performance.
• Manage website and analytics platforms, employing AI-based solutions for real-time user behavior tracking, journey mapping, and UX optimization.
• Develop and oversee dynamic, AI-enhanced performance dashboards that provide predictive insights and automated reporting on KPIs such as traffic, engagement, and conversion rates.

Content, Communications & Messaging

Social Media & Community Engagement

Campaigns, Events & Product Launches

Embracing AI in Marketing Functions

a. Strategic AI Integration

b. AI-Driven Campaign Optimization

c. Generative & Intelligent Content Creation

d. Marketing Automation & Efficiency

e. Governance, Compliance & Ethics

The Director of Marketing will play a pivotal leadership role in shaping and executing XTI's brand, digital presence, and market engagement strategy across the aerospace sector. This position involves overseeing both internal team members and external collaboratorsincluding contractors, agencies, and technology vendorsto drive marketing initiatives with precision and scale.

A strong operational mindset is essential, as the company uses the Entrepreneurial Operating System (EOS) to align goals, streamline communication, and manage meetings. Training will be provided if the incoming Director is not already familiar with EOS.

The Director will be expected to champion the adoption and integration of AI-powered tools across all marketing functionsfrom campaign automation and analytics to generative content and real-time engagementensuring that the team remains at the forefront of marketing innovation within the aerospace industry.

We foster a high-performance culture defined by strategic thinking, cross-functional collaboration, and measurable results. The environment balances strong team support and creativity with clear accountability, ownership, and a shared commitment to excellence.

Requirements :

Preferred Qualifications :

Salary range