Product Growth Marketing ManagerVirtualVocations • Fort Lauderdale, Florida, United States

Product Growth Marketing Manager

VirtualVocations • Fort Lauderdale, Florida, United States

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[job_card.full_time]

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A company is looking for a Product Led Growth Marketing Manager to lead the commercial launch of a new product and develop growth strategies.

Key Responsibilities

Lead the commercial launch strategy for a new product and develop PLG playbooks

Own the implementation of lifecycle marketing and user engagement tools

Develop targeted acquisition strategies and optimize digital marketing funnels

Required Qualifications

4-7 years of experience in growth marketing, preferably in B2B SaaS

Proven track record of launching and scaling PLG initiatives

Hands-on experience with marketing automation and product analytics tools

Strong analytical skills with proficiency in SQL and data visualization

Bachelor's degree in Marketing, Business, Engineering, or related field

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