Growth Marketing Director DTC Online Training CoursesBluZinc • New York, NY, US

Growth Marketing Director DTC Online Training Courses

BluZinc • New York, NY, US

[job_card.variable_days_ago]

[job_preview.job_type]

[job_card.full_time]

[job_card.job_description]

Job Description

Growth Marketing Director – Customer Acquisition (D2C Education), location: Remote (US, Europe, Dubai / Middle East), Sector: D2C Education | Online MBA-level Programs, Stage: New revenue stream inside an Inc. 5000 company, Reports to: Founder / Executive Leadership.

This is a build-and-own role with uncapped upside, not capped commissions or vanity KPIs.

The Opportunity

We are leading a confidential search for a Growth Hacker–type Marketing Director to launch and scale a premium 12-week D2C online MBA-level programme priced at $5,000+.

The programme is sold globally in English, with customers in the US, Europe, and the Middle East.

This is a zero-to-one revenue stream, backed by:

• An Inc. 5000 recognised leadership and development company

• Household-name B2B clients

• A high-profile TED Talks partnership

• Strong brand authority, IP, and warm audiences

You will own customer acquisition end-to-end.

Core Responsibilities

• Design and execute the full-funnel customer acquisition strategy

• Launch and scale paid acquisition across Meta (Facebook/Instagram), Google (Search and YouTube), and LinkedIn

• Own direct-response assets including ad creative, hooks, angles, landing pages, VSLs, webinars, and email

• Build and optimise email CRM flows for nurture, launch, cart-close, and ascension

• Lead rapid experimentation across offers, pricing, guarantees, messaging, and funnel structure

• Optimise CPL, CAC, and LTV with a commercial growth mindset

• Work closely with founders, content, and partnerships teams, including the TED partnership

You are a strong fit if you have:

• Proven experience launching and scaling a D2C online course or cohort-based programme

• A premium price point experience of $5,000 or higher

• A 12-week or MBA-level programme structure

• Customers or students in the US, Europe, and the Middle East

• Deep hands-on expertise in performance marketing and funnel optimisation

• Strong experience with email CRM and lifecycle marketing

• A commercial, growth-hacker mindset with strong analytical skills

• Comfort operating in startup mode within an established, well-known company

• Fluent English communication (programme delivered globally in English)

Location & Working Style

• Fully remote

• Candidates must be based in the US, Europe, or Dubai / Middle East

• Time-zone flexibility required for global launches

Why This Role Is Different

• You are not supporting marketing — you own revenue

• Rare opportunity to build a premium global D2C education brand

• Clear connection between strategy, execution, and financial upside

• Significant growth potential as the programme scales internationally

Compensation & Performance Model

Base Salary:

USD $150,000 – $200,000 (dependent on experience, location, and prior launches)

Performance Incentives:

This role participates directly in the upside created.

• Revenue-based bonus tied to launch performance and cohort revenue

• Incentives linked to CAC, LTV, and funnel efficiency

• Tiered accelerators at revenue milestones (e.g. $1M, $3M, $5M+ annualised run-rate)

• Potential profit-share or long-term incentive plan as the programme scales

Start Date: ASAP

Please APPLY ASAP with your resume and for suitable candidates Jonathan Pearson will be in touch.

[job_alerts.create_a_job]

Growth Marketing Director DTC Online Training Courses • New York, NY, US

[internal_linking.similar_jobs]

Brand Marketing Director — Disruptive DTC Growth Leader

TUSHY - hellotushy.com • New York, NY, United States

[job_card.full_time]

An innovative wellness product company is seeking a Director of Brand Marketing to lead their branding efforts.This role is key in normalizing bidet usage and expanding product adoption.The ideal c...[show_more]

[last_updated.last_updated_30] • [promoted]

Director of Product Marketing — PLG & SMB Growth

InMobi Advertising • New York, NY, United States

[job_card.full_time]

A digital advertising company in New York seeks a Director - Product Marketing to lead the marketing strategy for their product, Accelerate.This role involves creating compelling content, driving p...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Director of Digital Marketing & Growth Strategy

Portage Point Partners • New York, NY, United States

[job_card.full_time]

A leading strategic advisory firm is seeking a Director of Digital Marketing based in New York.This pivotal role involves managing the marketing technology stack and developing digital marketing st...[show_more]

[last_updated.last_updated_30] • [promoted]

Digital Growth & Performance Marketing Manager

Renewal By Andersen • New York, NY, United States

[job_card.full_time]

Digital Growth & Performance Marking Manager.Drawing on the Andersen tradition of over 100 years of quality, innovation and craftsmanship, Renewal by Andersen was founded with the objective of crea...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Manager

Pivotal Solutions Inc • New York, NY, United States

[job_card.full_time]

We're looking for a data-obsessed, experiment-driven.You'll identify high-leverage growth opportunities, design and launch experiments across the funnel, and scale the channels that move the needle...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Lead

Regal.io • New York City, NY, United States

[job_card.full_time]

ABOUT US: Founded in 2020, Regal is the AI Agent Platform.Regal gives every company the tools to transform customer communications with delightful AI Agents that are connected to your data, easy to...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Director of Performance Marketing & Growth

IPG Media Brands • New York, NY, United States

[job_card.full_time]

A leading marketing agency in New York seeks a Director to manage client accounts and develop innovative media plans.The role requires extensive experience in performance campaigns, managing teams,...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Manager

LiveFlow • New York, NY, United States

[job_card.full_time]

LiveFlow is on a mission to redefine how businesses manage their finances.We are building the next-generation accounting and finance platform that transforms outdated systems and complex, often man...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Lead

Saxon Global • New York City, NY, United States

[job_card.full_time]

CRM, or growth marketing operations.Proven experience managing and coaching direct reports.Hands-on expertise with Iterable, Braze, Salesforce or similar tools.Strong analytical skills with working...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Senior Growth Marketing Manager - Digital

Rocket Money • New York, NY, United States

[job_card.full_time]

Rocket Money's mission is to empower people to live their best financial lives.Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them t...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Manager, Paid Digital

The Orchard • New York, NY, United States

[job_card.full_time]

Orchard is looking for a Growth Marketing Manager to manage our paid digital channels.In this role, you will manage a 7-figure marketing budget, spread across existing and new channels.Our digital ...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Senior Manager

MongoDB • New York, NY, United States

[job_card.full_time]

As a Senior Manager, Growth Marketing Operations on the Growth Marketing team, you will act as a force multiplier in accelerating MongoDB's PLG-led self-serve business.This role supports organizati...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Lead

Method Financial • New York City, NY, United States

[job_card.full_time]

Meet Method Method has built the most modern way to connect to consumer financial accounts.Combining real-time liability connectivity with instant payment execution, Method's API is designed to mak...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Manager

ZeroCater • New York, NY, United States

[job_card.full_time]

As our Growth Marketing Manager, you will be the engine that powers our customer acquisition and retention strategy.Your mission is to build and optimize a world-class marketing machine that drives...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Brand Marketing Director: Strategy & Growth

Ashley Stewart, Inc. • Secaucus, NJ, United States

[job_card.full_time]

A well-known retail company is seeking a Head of Brand Marketing to lead its branding strategy.This role requires expertise in brand awareness, loyalty, and marketing campaigns.A Bachelor's degree ...[show_more]

[last_updated.last_updated_30] • [promoted]

Director of Product Marketing — Growth & Strategy Leader

Wolters Kluwer • New York, NY, United States

[job_card.full_time]

A leading information services company is seeking a Director of Product Marketing to lead the marketing strategy for its Legal and Regulatory US portfolio.This senior role will develop the marketin...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Growth Marketing Lead

Regal • New York City, NY, United States

[job_card.full_time]

Founded in 2020, Regal is the AI Agent Platform.Regal gives every company the tools to transform customer communications with delightful AI Agents that are connected to your data, easy to customize...[show_more]

[last_updated.last_updated_variable_days] • [promoted]

Associate Growth Marketing Manager

Datadog • New York, NY, United States

[job_card.full_time]

Datadog is looking for a data-driven Associate Growth Marketing Manager to own the day-to-day execution, strategy, and optimization of our paid Meta campaigns.In this role, you'll be responsible fo...[show_more]

[last_updated.last_updated_variable_days] • [promoted]