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eCommerce Marketing Data Analyst
eCommerce Marketing Data AnalystLab Alley • Austin, TX, United States
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eCommerce Marketing Data Analyst

eCommerce Marketing Data Analyst

Lab Alley • Austin, TX, United States
[job_card.30_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

3 days ago Be among the first 25 applicants

The Opportunity

We have a vision to be the

The Opportunity

We have a vision to be the

Amazon of chemicals

and seek top talent to participate in our continued growth. As an

eCommerce Data Analyst

at Lab Alley, you'll have the opportunity to make a significant impact by providing actionable insights that drive business decisions. You are passionate about data, have mastered using it to take an advisory approach, and thrive in a business where the data you share helps support business objectives. You hold a strong understanding of data sources, their structures, how the data flows, and where improvements could be made. You'll work in a dynamic environment where your contributions directly influence the success of our eCommerce business.

This role is a unique blend of

strategic thinking, project management , and

advanced analytics / reporting . You will lead key projects (such as our

Zoho CRM Project ,

Zoho Campaign Project ) and build on and implement new technologies like

Fin AI

while also taking an active role in our company's

AI initiatives . This includes filling a critical spot on the

AI Task Force

to stay up-to-date on the rapidly changing AI landscape and guide our ongoing strategies. This role offers growth potential, the chance to work with a driven and collaborative cross-functional team, and the opportunity to develop your skills in a rapidly evolving field. You'll be at the center of our efforts to optimize customer experiences, increase sales, and achieve our ambitious growth goals.

Essential Responsibilities

Data Integrity : Ensure the accuracy, consistency, and security of data across all eCommerce systems. Document the flow of transactional and master data between systems to ensure a single source of truth of data and to identify inconsistencies. Make recommendations on appropriate data flows and input controls for key master data (customer and products data)

Analysis & Reporting : Collect, analyze, and interpret data from various sources (e.g., web analytics, sales data, customer behavior) to generate actionable insights and recommendations.

Performance Monitoring : Monitor key performance indicators (KPIs) for eCommerce activities, including conversion rates, customer acquisition costs, average order value, and more.

Customer Insights : Analyze customer data to understand behavior patterns, segment customers, and provide insights for targeted marketing and personalization strategies.

A / B Testing : Design, execute, and analyze A / B tests to optimize website performance, user experience, and marketing campaigns.

Market & Competitor Analysis : Conduct analysis of market trends and competitor performance to inform strategy and identify opportunities for growth.

Data Visualization : Create dashboards, visualizations, and reports to communicate findings to stakeholders and support data-driven decision-making.

Collaboration : Work closely with the eCommerce, marketing, and product teams to align data insights with business objectives and drive cross-functional projects.

Qualifications & Expertise

Educational Background : Bachelor's degree in Data Science, Statistics, Business Analytics, Marketing, Computer Science, or a related field is preferred, but if you have mastered data without the degree and you meet the remaining requirements, apply.

Experience : 2+ years of experience in data analysis within eCommerce

Technical Skills : Proficiency in data analysis tools and software :

Advanced Excel

Tableau or similar

Data Architecture : Understanding of data design, database schemas, data flows / ETL, and storage best practices.

Analytical Thinking : Strong analytical and problem-solving skills, with the ability to translate complex data into clear insights and actionable strategies.

Attention to Detail : High level of accuracy and attention to detail in managing and analyzing data.

Communication Skills : Excellent written and verbal communication skills, with the ability to present data insights to both technical and non-technical stakeholders.

Collaboration : Ability to work effectively in a team environment, collaborating with various departments to achieve shared goals.

Adaptability : Ability to thrive in a fast-paced, dynamic environment, with a strong desire to continuously learn and improve.

AI Interest : Demonstrated curiosity and strong interest in emerging AI technologies and their potential applications in data analysis and business strategy.

Investigative Mindset : A proactive and investigative approach to understanding how AI can be leveraged to enhance data initiatives and drive actionable insights.

AI Task Force Engagement : Eagerness to actively participate in and contribute to the company's AI initiatives and the AI Task Force, staying informed about the rapidly changing AI landscape.

CRM data analyzation experience (Salesforce, Zoho, or similar)

Nice To Have

Experience with eCommerce platforms (e.g., Shopify, Magento, BigCommerce)

Google Analytics experience

Certifications :

Relevant certifications in data analytics or digital marketing are advantageous.

Programming : Experience with programming languages such as Python or R for data analysis is a plus. About Us

Inc. 5000 recently awarded / recognized Lab Alley as one of the fastest-growing private companies in America! We are also one of the fastest growing e-commerce companies in Austin, TX! We provide easy access to essential chemicals – on-budget, on-time, every time.

Think Amazon for Chemicals! Our Workplace Culture

Our core values are an integral part of our success defining who we are. Care

We bring our core values to life in everything we do at Lab Alley. Therefore, every hire is aligned with our core values :

We care about people and take pride in our work. Commitment

We believe success is characterized by our commitment to continuous improvement. Genuine

We believe in being real, authentic, and direct with those around us. Growth

Lab Alley encourages continual learning and leads with curiosity. Initiative

To be successful, we always strive to make things happen! Innovation

Lab Alley is driven by a relentless pursuit of innovation, constantly seeking new ideas, technologies, and approaches to enhance the experiences of our customers. Work Ethic

We believe a strong work ethic is about being fully engaged, resilient, and focused on tasks to ensure each project receives attention and consideration. We give back!

With every purchase a customer makes through our eCommerce website, we work with Ecodrive to plant a tree. This helps reduce the carbon footprint, improves coastlines, improves socio-economic conditions and so much more. Read more about that here. Benefits

Medical

Dental

Vision

Short Term Disability

Life & Accidental Death & Dismemberment

Supplemental Health Insurance

Wellness program

Employee discount program

401k

Paid time off

Organized team events

Professional development

Career growth opportunities

Schedule & Reporting Details

Full-time 40 hours per week with occasional overtime.

8-5 M-F

NOTE* Lab Alley uses E-Verify for all positions.

NOTE* Lab Alley does a background check for all positions.

Reports to Director of Technology

Don't meet every single requirement? Studies have shown that members from some under-represented groups are less likely to apply for jobs if they don't meet every single qualification. At Lab Alley, we are dedicated to building a diverse and inclusive workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles, and we are excited about hearing from you. Lab Alley is an equal opportunity employer and considers all applicants for all positions without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.

Please note : Lab Alley is not accepting unsolicited resumes or candidate submissions from staffing agencies for this position. In the absence of a signed agreement with Lab Alley's People Operations leader, no fee will be paid for any candidates submitted by agencies. All unsolicited resumes will be considered the property of Lab Alley. Agencies should not reach out to our team members. To see if we are establishing new relationships with agencies you may send your information to people@laballey.com Seniority level

Entry level

Employment type

Full-time

Job function

Information Technology

Chemical Manufacturing

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