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Marketing Communications Manager
Marketing Communications ManagerVirtualVocations • Hartford, Connecticut, United States
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Marketing Communications Manager

Marketing Communications Manager

VirtualVocations • Hartford, Connecticut, United States
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

A company is looking for a Marketing Communications Manager for the IFP Growth Marketing Team, responsible for developing and managing product marketing communication strategies.

Key Responsibilities

Manage consumer insights and research related to product and brand communication

Develop marketing communication strategies for IFP products, benefits, and features

Lead cross-functional initiatives and ensure compliance with legal guidelines in communication

Required Qualifications

5+ years in B2B and B2C / DTC brand management and marketing communications

Experience in brand strategy development and consumer research projects

Proven strategic thinker with experience in brand messaging and copy development

Demonstrated ability to establish effective cross-functional partnerships

Intermediate proficiency in MS Word, PowerPoint, and Excel

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Marketing Communications Manager • Hartford, Connecticut, United States

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