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Program Manager
Program ManagerMeta Platforms • Menlo Park, CA, US
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Program Manager

Program Manager

Meta Platforms • Menlo Park, CA, US
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Program Manager

Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products. Our vision is fearless creativity that shapes the future of connection. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising. We believe in attracting and nurturing talent with a focus on different backgrounds and perspectives, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and relevant creative narrative for work that reaches an audience across the globe due to the scale of our products. Creative X Program Managers are a team of strategic leaders who work closely with CX, Marketing and Product to plan and manage brand foundations and cross-channel initiatives such as animation, iconography, illustration, typography, evergreen core assets, renders etc. Program Managers speak the language of creative and design, drive initiatives, ensure alignment with brand strategy, mitigate issues and collaborate with cross-functional counterparts to deliver high quality systems and projects.

Program Manager Responsibilities

Understand and influence brand marketing creative plans

Prioritize projects with Marketing and Brand Strategy based on impact, company objectives and resources

Proactively identify opportunities for brand building and x-channel creative synergies

Effectively lobby and win support for new initiative

Plan and coordinate resource needs across multiple projects

Build relationships with Creative X team, Marketers, Strategists and Product Design

Lead partnerships with external agencies

Consult with other program managers and producers as a brand expert

Manage brand foundation and / or core assets (library of motion and static evergreen assets) initiatives and ensure successful delivery and implementation (inclusive of strategic development, brief development, design expression, research, guidelines development, asset distribution, implementation and brand governance)

Central point of contact for CX team, Marketing and agencies

Define scope & deliverables, team resourcing, budget forecasting and actualization at a project level

Manage creative reviews with key stakeholders and executive leadership

Prioritize competing needs by taking a broad perspective to problems and identifying strategic and creative solutions

Minimum Qualifications

8+ years of experience in program management at a creative or design agency and / or in-house brand design team

Proven track record of building multiple large-scale brand design systems that have demonstrably impacted a brand's trajectory

Experience in a highly collaborative cross-functional environment with product and marketing, managing stakeholder dynamics in a large organization

Experience setting priorities, problem-solving and multitasking

Experience working autonomously in a fast-paced, ambiguous environment

Experience prioritizing competing needs by taking a broad perspective to problems and identifying strategic and creative solutions

Highly organized and process-oriented

Preferred Qualifications

Eligible to work in the US

$116,000 / year to $166,000 / year + bonus + equity + benefits

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Program Manager • Menlo Park, CA, US

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