Senior CRM ManagerVirtualVocations • Jacksonville, Florida, United States
Senior CRM Manager
VirtualVocations • Jacksonville, Florida, United States
[job_card.30_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Senior CRM Manager I to lead a team focused on enhancing customer loyalty and engagement through multi-channel marketing initiatives.
Key Responsibilities
Identify business goals and develop an effective CRM marketing strategy and roadmap
Drive campaign strategy and manage a team of CRM marketing managers
Utilize data to optimize campaigns and share performance metrics with stakeholders
Required Qualifications
5+ years of experience in CRM, lifecycle marketing, or digital marketing
2+ years of marketing management experience with a successful track record
Experience with CRM tools such as Iterable and Segment
Proven ability to analyze data and inform campaign decisions
Experience working cross-functionally in a matrixed organization
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