Revenue Operations Manager

Job Description

Job Description

About Modern Amenities

Modern Amenities operates at the center of the unattended retail industry, helping entrepreneurs build profitable vending businesses through our Vendingpreneurs coaching program. Our call center is the engine that drives enrollment—qualifying leads, booking discovery calls, and connecting aspiring business owners with the coaching and support they need to launch and scale their vending routes. We run high-volume, multi-channel campaigns (paid ads, webinars, cold outreach) and need operational excellence behind the scenes to turn that lead flow into revenue. This is a fast-paced environment where systems, data, and execution matter.

The Opportunity

We're at an inflection point. Our marketing and sales engines are driving significant lead volume across multiple properties, but our systems haven't kept pace with our growth. We need a Revenue Operations Manager who can own our sales tech stack, execute a critical CRM migration, and build the data infrastructure that will scale with us.

This is a high-impact, high-visibility role. You'll be the technical backbone enabling marketing and sales to operate at peak efficiency. If you love building systems, solving complex data problems, and seeing your work directly impact revenue growth, this is your role.

Reports to : Sr Sales Manager

Location : Coburg. OR

What You'll Own Tech Stack & Infrastructure (Your Kingdom)

Lead the HubSpot → Close CRM migration - You'll own the entire migration within your first 60 days, ensuring zero data loss, clean field mapping, and preserved historical records

Manage the full revenue tech stack including CRM, ESP, SMS tools, attribution platforms (Hyros), booking systems (Calendly / Cal.com), BigQuery, and Looker Studio

Configure and maintain Close CRM to match our sales workflows

Evaluate and implement new tools as needed

Own all tech vendor relationships (analytics partners, integration specialists)

Data Integrity & Attribution (Your Superpower)

Design and enforce UTM tagging standards across all marketing channels

Build first-party attribution tracking from first touch → closed deal

Implement self-reported attribution capture and AI-assisted categorization

Ensure lead source data flows correctly from all channels into CRM

Run regular data hygiene audits (duplicates, missing fields, bad data)

Maintain 95%+ data accuracy on lead attribution

Goal : Leadership can see cost-per-lead, cost-per-call, and cost-per-close by channel at any time

Automation Architecture (Your Craft)

Build and maintain lead routing automation (hot / warm / cold assignment logic)

Create email and SMS automation sequences

Implement lead scoring based on engagement and source quality

Build webinar registration, reminder, and follow-up flows

Design deal stage automation and pipeline triggers

QA all automations before launch, troubleshoot when they break

Document all automation logic and dependencies

Reporting & Analytics (Your Impact)

Build executive dashboards showing lead flow, attribution, and revenue by source

Set up BigQuery data warehouse and Looker Studio reporting (partnering with analytics agency)

Create marketing performance reports : cost per lead, cost per call, cost per close by channel

Build sales performance reports : show rates, close rates, revenue per call

Deliver weekly / monthly attribution reports to marketing and leadership

Proactively identify data anomalies and investigate root causes

Be the go-to person for ad-hoc data questions from marketing, sales, and finance

Cross-Functional Enablement (Your Leadership)

Train sales team on CRM usage, data entry requirements, and pipeline management

Partner with Marketing Director to ensure campaigns are properly tracked

Support finance with revenue reconciliation and data validation

Create and maintain SOPs for all tech-enabled processes

Serve as escalation point when tech breaks (booking failures, automation issues, data mismatches)

Your First 90 Days Days 1-30 : Audit & Quick Wins

Complete audit of current tech stack, data flows, and known issues

Finalize CRM migration plan with timeline, risk assessment, and rollback procedures

Build relationships with marketing, sales leadership, and analytics partners

Fix 2-3 known operational issues immediately (duplicate bookings, broken automations, data gaps)

Document and communicate UTM tagging standards to all stakeholders

Days 31-60 : Execute the Migration

CRM migration executed or significantly underway with clean data in new system

Core automations rebuilt and functioning (lead routing, booking confirmations, email sequences)

Attribution tracking live and producing usable data

First version of executive dashboard delivered

Sales team trained on new CRM and compliant with data entry standards

Zero booking link failures during webinars

Days 61-90 : Optimize & Scale

Tech stack migration complete and stable

Full attribution visibility live : leadership sees cost per lead, cost per call, cost per close by channel

All core automations documented with SOPs

Data hygiene processes running on regular cadence

First monthly attribution report delivered with actionable insights

You're self-sufficient - no longer dependent on external consultants for day-to-day operations

You've identified next phase opportunities : lead scoring optimization, advanced reporting, process improvements

What You Bring Required

3-5 years of revenue operations, sales operations, or marketing operations experience

CRM migration experience - You've led or been heavily involved in at least one CRM migration (HubSpot, Salesforce, Close, Pipedrive, etc.)

Strong Close CRM or similar sales-focused CRM expertise (if not Close, you pick up new systems fast)

Data modeling and automation experience - You've built complex workflows, lead routing logic, and scoring systems

SQL skills - Comfortable writing queries for reporting and data analysis (BigQuery experience a plus)

Attribution and UTM tracking expertise - You understand how to track campaigns from first touch to closed deal

Analytics and reporting - Experience with BI tools (Looker Studio, Tableau, Power BI, or similar)

API and integration knowledge - You understand how systems talk to each other and can troubleshoot connection issues

Project management skills - You can manage complex, multi-stakeholder projects with competing priorities

Communication skills - You can explain technical concepts to non-technical stakeholders and train teams effectively

Preferred (Nice-to-Haves)

Experience with ESP platforms (ActiveCampaign, Mailchimp, etc.) and SMS tools

Hyros or similar attribution platform experience

BigQuery and Looker Studio hands-on experience

Experience in real estate, property management, or high-volume lead generation businesses

Python or other scripting languages for data manipulation

Experience working with external analytics agencies / consultants

Who Thrives in This Role

Systems thinkers who love building infrastructure that scales

Data detectives who get excited about tracking down data anomalies and fixing them

Problem solvers who stay calm when automations break during a webinar

Self-starters who can operate independently and make decisions without constant direction

Teachers who enjoy enabling others through training and documentation

Quality obsessives who can't stand messy data or broken processes

How You'll Be Measured

Data Accuracy : 95%+ of leads have complete, accurate attribution data

System Uptime : Zero critical failures during webinars or high-traffic periods

Migration Timeline : CRM migration complete within 60 days of start date

Reporting Cadence : Weekly / monthly reports delivered on time with accurate data

Stakeholder Satisfaction : Marketing, sales, and finance can get the data they need without waiting

What We Offer

Compensation : $75,000 base / $95,000 OTE

Benefits : Medical, Dental, Vision, 401k, PTO, Monthly happy hours

Work Environment : In-office

Tech Stack : You'll have budget and autonomy to select the right tools for the job

Impact : Your work directly enables revenue growth across multiple properties

What RevOps Does NOT Own (So You Know)

You'll work closely with but not own :

Marketing strategy, creative, or campaign decisions (owned by Marketing Director)

Sales team management, coaching, or performance (owned by Sales Leadership)

Content creation or copywriting

Direct ad buying or media spend decisions