Assoc. Creative Dir., eBay Live

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

About the team and the role:

eBay is seeking a passionate and strategic Associate Creative Director (ACD) to lead creative development for eBay Live, the platform that brings the excitement of live shopping directly to our global community. As a senior creative lead on the Brand Creative team, you’ll build the stories, campaigns, and content that define how buyers and sellers connect in real time—through entertainment, authenticity, and commerce.

The ACD will guide creative direction for integrated marketing campaigns across multiple touchpoints, partnering closely with marketing leads, merchandisers, category managers, and external agencies. This individual will play a pivotal role in establishing eBay Live as a dynamic destination for discovery—where communities built around collectibles, fashion, luxury, home, and more can come together to share their passions and shop live.

What you will accomplish:

• Lead creative strategy and execution for eBay Live, developing coordinated campaigns that grow awareness, engagement, and tune-in across eBay’s livestream programming.

• Coordinate agency and internal team output across media formats including digital video, live broadcast content, social-first storytelling, display advertising, CRM, and editorial partnerships.

• Compose culture-forward work that collects the energy and immediacy of live interaction—tapping into influencer culture, community trends, and the thrill of shared experience.

• Collaborate cross-functionally with marketing, product, and category teams to translate programming priorities and business objectives into compelling creative narratives.

• Guide a cross-disciplinary creative team (copy, art direction, design) to concept, develop, and refine assets that drive anticipation and participation before, during, and after live events.

• Mentor and encourage creative talent while providing thoughtful, actionable feedback to agency and production partners.

• Partner with social and community teams to develop content that drives organic conversation, engagement, and fandom around eBay Live hosts and shows.

• Champion the eBay Live brand, ensuring creative consistency and a distinct visual and verbal identity across all touchpoints.

• Stay ahead of live-streaming, creator economy, and commerce trends to inform campaign concepts, content formats, and engagement tactics.

• Present work to senior leadership, articulating the creative rationale and insights that power each campaign.

What you will bring:

• 9+ years of creative experience in advertising, content marketing, or brand storytelling—preferably with entertainment, livestream, or digital-first brands.

• 3+ years in a leadership (Art Director, ACD or CD) role, leading creative development across coordinated campaigns.

• Deep understanding of the creator economy, social commerce, and live content ecosystems, with a strong pulse on cultural trends and audience behavior.

• Proven success developing coordinated, results-focused creative across digital video, social, influencer, and experiential.

• Strong conceptual, editorial, and art direction skills; ability to evaluate, shape, and elevate copy and design.

• Experience managing agencies along with collaborators dedicated to 2D, motion, and video-based storytelling.

• Outstanding collaboration and communication skills; adept at working across multiple collaborators and priorities.

• Portfolio that demonstrates excellence in building, creative innovation, storytelling range, and impact in socially-focused or experience-based verticals.

• Bachelor’s degree in Design, Art, or a related field preferred.

Additional Details

The base pay range for this position is expected in the range below:

$103,600 - $177,800

Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired, employees will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at talent@ebay.com. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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