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Brand Consulting - Senior Account Executive
Brand Consulting - Senior Account ExecutiveCreative Artists Agency • New York, NY, US
Brand Consulting - Senior Account Executive

Brand Consulting - Senior Account Executive

Creative Artists Agency • New York, NY, US
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Senior Account Executive

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA's diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

The Department

CAA Brand Consulting is a strategy-led, full-service marketing agency with expertise in Cultural and Consumer Insights, Data and Analytics, Talent / Influencer and Property Partnership Advisory, Experiential, Social Impact, Creative Services, and Content and Digital Strategy. These integrated capabilities come together to offer solutions from planning through execution, and we pull in a collective perspective of expertise with each client brief to ensure we are tapping into diverse thinking and building strategies reflective of the marketplace and culture we work within.

The Role

The Senior Account Executive will play a key role in one of our largest Brand Consulting clients, a financial services company. The Account Executive will work in lock-step with our internal team and client counterpart to support in concepting, managing, and executing a series of high-end hospitality events for client customers. The role includes research and brainstorming on culinary, sports, entertainment, arts, culture, and destination "money can't buy" event concepts that will be compelling to the client and event attendees.

This position will require an extreme level of attention to detail, strong organizational habits, and a passion for event planning and hospitality. This role will require event attendance, and the ideal candidate will feel comfortable acting as a "host" at events; engaging in professional conversations with clients and guests alike, and going the extra mile to deliver a memorable experience for customers.

Responsibilities

  • Draft and deliver presentations to "sell in" event concepts to the client, including event research, planning, and initial budgeting.
  • Prepare and share strong and thoughtful POV's on best practices and recommendations for the client.
  • Develop & manage detailed timelines, run of shows, inventory lists, and contact lists for each event.
  • Liaise with various vendors and partners for event services (i.e., content capture, A / V, transportation, catering, gifting, etc.).
  • Assist in Talent negotiations and support of client contracting process, including drafting deal memos and reviewing contracts.
  • Leverage and develop a strong external network of industry contacts that can lead to event concept generation.
  • Assist with sourcing, packing, and mailing customer gifts.
  • Prepare marketing and communication materials for event promotion.
  • Work with agency creative team to concept and produce creative materials for events (i.e., signage, collateral, social media graphics, etc.).
  • Travel to event locations for location scouting and event execution (events occur nationwide, with 7 key markets, plus potential for International event attendance and planning).
  • Estimate accurate budgets for event concepts, process invoices, and reconcile budgets for each event.
  • Concept and draft social media communications and graphics to promote individual events and the overall program.
  • Regularly research and proactively identify potential future event concepts based on pop culture and industry knowledge.
  • Build relationships with outside agency partners to keep a pulse on upcoming talent opportunities that may be relevant to the program.
  • Simultaneously plan, manage, and execute multiple events at different life stages at the same time.
  • Create a strong rapport and relationship with key clients, becoming a trusted resource and advisor.
  • Contribute to team morale and culture with a passion for work and executional excellence.

Requirements

  • BA or BS strongly preferred.
  • Typically 3-5 years of relevant experience, prior experience involving working onsite at events or in a hospitality role preferred.
  • Ability to travel and be on site at events monthly, including international destinations (biannually).
  • Ability to learn the client industry and CAA responsibilities.
  • Ability to quickly learn CAA operational processes, such as finance, legal, and ops procedures.
  • Strong understanding and "pulse" on current events, pop-culture trends, and happenings especially in the sports, arts, entertainment, and culinary fields.
  • Proficiency in MS Office.
  • Extremely detail-oriented.
  • Curious and creative.
  • Ability to balance and progress multiple projects and project components at one time, on tight timelines.
  • Location

    The Brand Consulting department offers a flexible work schedule and requires three days per week on-site at our New York City office.

    Compensation

    The annual base salary for this position is in the range of $72,000 - $88,000. This position is also eligible for benefits and a discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in the role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.

    Creative Artists Agency, LLC (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee's or their dependent's reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law. The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address. The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities. CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.

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