Digital Campaign Manager Public Sector

Digital Campaign Manager

FICO (NYSE : FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential!

The Opportunity

FICO is seeking a strategic and execution-focused Digital Campaign Manager to lead integrated marketing efforts aimed at increasing awareness of FICO Scores among federal, state, and local government audiences. This role is ideal for a strong project manager with deep expertise in digital marketing, budget management, and stakeholder coordination. You will be responsible for executing, and optimizing multi-channel campaigns that span paid media, out-of-home, TV, podcasts, newsletters, and niche placements. You'll collaborate closely with Government Relations, Scores, Content, Design, Communications, Ops, and external agencies to ensure consistent messaging and seamless execution across all touchpoints.

What You'll Contribute

• Own the end-to-end execution of integrated digital campaigns to support the government relations team, from kickoff through post-campaign analysis-with a focus on timely delivery, measurable outcomes, and stakeholder alignment.
• Support the development of comprehensive media plans, offering guidance on ad placements, targeting tactics, and platform recommendations.
• Develop slides for regular quarterly business reviews and other presentations as needed.
• Lead cross-functional collaboration, manage campaign execution, timelines, and ensure accountability across internal teams and external vendors.
• Serve as the primary point of contact for digital agencies and media partners, overseeing contracts, creative development, ad trafficking, and performance tracking.
• Provide updates on campaign performance, timelines, budgets, and deliverables in meetings, calls, and emails. Communicate detailed meeting notes, briefings, and status updates.
• Monitor social feeds for campaign performance, comments, and engagement.
• Put in creative requests with internal design teams. Develop compelling ads and creatives in partnership with agency and internal design team keeping vendor specifications in mind.
• Partner with agency, internal account teams, and marketing ops team to track and reconcile ad spend, and address invoicing questions or adjustments.
• Track and manage campaign budgets and invoices, ensuring accurate forecasting and adherence to spend targets.
• Implement robust tracking frameworks and analyze campaign performance across platforms. Deliver actionable insights to optimize reach, engagement, and ROI.
• Extend paid media strategy beyond traditional platforms to include TV, podcasts, newsletters, and industry publications.
• Regularly report campaign progress and insights to leadership and cross-functional teams, driving data-informed decisions.

What We're Seeking

Our Offer To You

Why Make a Move to FICO?

At FICO, you can develop your career with a leading organization in one of the fastest-growing fields in technology today Big Data analytics. You'll play a part in our commitment to help businesses use data to improve every choice they make, using advances in artificial intelligence, machine learning, optimization, and much more. FICO makes a real difference in the way businesses operate worldwide :

Global trends toward digital transformation have created tremendous demand for FICO's solutions, placing us among the world's top 100 software companies by revenue. We help many of the world's largest banks, insurers, retailers, telecommunications providers, and other firms reach a new level of success. Our success is dependent on really talented people just like you who thrive on the collaboration and innovation that's nurtured by a diverse and inclusive environment. We'll provide the support you need, while ensuring you have the freedom to develop your skills and grow your career. Join FICO and help change the way business thinks!

FICO promotes a culture of inclusion and seeks to attract a diverse set of candidates for each job opportunity. We are an equal employment opportunity employer and we're proud to offer employment and advancement opportunities to all candidates without regard to race, color, ancestry, religion, sex, national origin, pregnancy, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Research has shown that women and candidates from underrepresented communities may not apply for an opportunity if they don't meet all stated qualifications. While our qualifications are clearly related to role success, each candidate's profile is unique and strengths in certain skill and / or experience areas can be equally effective. If you believe you have many, but not necessarily all, of the stated qualifications we encourage you to apply.

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