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Digital Marketing Specialist
Digital Marketing SpecialistHexagroup • Houston, TX, US
Digital Marketing Specialist

Digital Marketing Specialist

Hexagroup • Houston, TX, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Digital Marketing Specialist

You'll oversee HubSpot-driven digital marketing campaigns, handling creation, management, optimization, and reporting in collaboration with our digital marketing team.

Duties include:

  • Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch as part of our team
  • Defining, measuring, evaluating, and reporting relevant KPIs.
  • Working cross-departmentally to align campaign strategies and goals across the organization
  • Providing ongoing actionable insights into campaign performance to relevant stakeholders
  • Conducting keyword and website research, ad grouping, and audience targeting
  • Maintaining knowledge of industry best practices and new technologies

Qualifications

  • 2-5 years of search engine marketing (SEM) experience
  • 2-5 years of experience with HubSpot and inbound marketing methodology
  • Certifications in Google Ads, Google Analytics
  • Strong knowledge of reporting tools and dashboards such as Databox or MS Power BI
  • Effective writing, verbal communication and presentation skills
  • Strong analytic skills and ability to relate results to client business objectives
  • Proficient project management skills
  • Able to multitask, organize, prioritize and structure workload

Additional Information

All your information will be kept confidential according to EEO guidelines.

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