Senior Marketing Specialist

Job Title

Senior Marketing Specialist

Job Description Summary

The Senior Marketing Specialist is responsible for the execution of Marketing and Business Development strategies across the entire San Francisco market. Daily responsibilities include managing the Marketing and Business Development efforts creative strategy as well as creating designing and developing material as needed. This position will lead a Marketing team and will collaborate with other local regional and corporate Marketing teams to execute strategic vision of special projects and as requested by fee-earners and broader Service Delivery teams. The Senior Marketing Specialist is ultimately accountable for providing an exceptional level of marketing support and expertise.

Job Description

Responsibilities :

Business Development-

Responsible for leading providing strategic direction and executing on Business Development projects (both proposals and client presentations) in partnership with fee earners and service line teams

Lead the strategic direction for the messaging content and marketing materials to be developed following the guidelines of C&Ws BD Proposing Solutions approach

Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request

Ensure development of agreed upon expectations timelines and project milestones with project team at project outset and ensure management of those expectation timelines and milestones throughout the process

Work with team to write or oversee proposal and presentation content and review with fee-earners and key responsible affiliates

Facilitate review of materials and address any feedback from fee-earners and key responsible affiliates

Ensure the delivery of a clean final product to fee-earner or client

Share best practices with broader Marketing team

General Marketing-

Execute Marketing plan to support the overall marketing and business objectives

Responsible for the execution of Marketing strategies in a local market

Use market client and industry insights to inform business strategies and optimize impact of marketing spend

Review and guide marketing efforts (both communication development and delivery) for alignment and support of market-specific business objectives include Service Delivery Operations and fee-earners as required

Manage a small team of Graphic Designers

Oversee manage and lead execution of external marketing events including coordination with external vendors and other internal business functions

Maintain project schedules and delegate activities

Ensure timely delivery of deliverables

Keep Senior Marketing Manager apprised of issues progress and status of projects

Review all material to ensure brand guidelines and standards are followed

Coordinate with other marketing professionals to develop and share best practices within and across markets

Track and report monthly statistics trends key wins major events and other regional information to Leadership

Qualifications :

Bachelors Degree required

4 years of experience preferably in general marketing and business development

Commercial real estate or professional services experience strongly preferred

Strong ability to problem-solve with the ability to work effectively efficiently independently and as a team leader in a deadline-driven dynamic office environment

Experience serving as primary marketing leader overseeing a team of marketing professionals for an office or revenue group

Experience supporting all associated advertising events and business development activities in compliance with corporate guidelines

High level of proficiency in Microsoft Office Suite and Adobe Creative Suite

Ability to interface with and communicate with clients

Excellent written and oral communication skills

Strong presentation skills

Advanced analytical problem solving and conceptual skills

Exceptional leadership & people management skills

Ability to work effectively in a culturally and educationally diverse environment

Ability to influence peers and leaders

Ability to successfully lead and mentor team members

Successful track record of marketing results

Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs generally including health vision and dental insurance flexible spending accounts health savings accounts retirement savings plans life and disability insurance programs and paid and unpaid time away from addition to a comprehensive benefits package Cushman and Wakefield provide eligible employees with competitive pay which may vary depending on eligibility factors such as geographic location date of hire total hours worked job type business line and applicability of collective bargaining agreements.

The compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement the geographic area in which the work will be performed market pay rates in that area and the candidates experience and qualifications.

The company will not pay less than minimum wage for this role.

The compensation for the position is : $ 85000.00 - $100000.00

Cushman & Wakefield is an Equal Opportunity employer to all protected groups including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.

In compliance with the Americans with Disabilities Act Amendments Act (ADAAA) if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield please call the ADA line at 1- or email . Please refer to the job title and job location when you contact us.

INCO : Cushman & Wakefield

Required Experience :

Senior IC

Key Skills

Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 85000 - 100000