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Program Manager, Marketing & Communications
Program Manager, Marketing & CommunicationsEVERSANA • Overland Park, Kansas, United States
Program Manager, Marketing & Communications

Program Manager, Marketing & Communications

EVERSANA • Overland Park, Kansas, United States
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Job Description

THE POSITION :

As a valued member of EVERSANA’S Marketing & Corporate Communications team, the Marketing Communications Program Manager will partner with marketing managers, marketing directors and vice presidents to increase awareness and propel new business growth. The position is responsible for marketing communications, including producing content, executing outreach campaigns, analyzing data, and optimizing performance. The role coordinates program execution to rigorous timelines while maintaining quality and brand consistency. The role requires strong organizational skills, attention to detail, and the ability to work effectively as part of a global team.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

  • Campaign Execution : Assist in planning, developing, and implementing multi-channel marketing campaigns, including email, video, social media, digital ads, and conferences / events.
  • Content Development and Optimization : Partner with SMEs to develop content that differentiated EVERSANA’s services. Continuously optimize content for clarity, engagement, and performance across digital channels, leveraging analytics and best practices to maximize reach and impact.
  • Digital Coordination : Manage content updates and performance tracking across digital platforms such as websites, marketing automation tools, and social channels.
  • Data Analysis & Reporting : Monitor campaign performance, analyze metrics, and prepare reports to optimize marketing efforts and achieve awareness, engagement, and demand-generation goals.
  • Client Communication : Support communication initiatives that maintain consistency in messaging and reinforce EVERSANA’s patient-centric approach.
  • Collaboration : Work closely with internal stakeholders and cross-functional teams to ensure timely delivery of marketing assets and alignment with strategic objectives.
  • Content Development and Optimization : Partner with SMEs to develop content that differentiated EVERSANA’s services. Support the development of sales tools, including emails, capabilities presentations, and promotional pieces. Continuously optimize content for clarity, engagement, and performance across digital channels, leveraging analytics and best practices to maximize reach and impact.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by an employee with a disability, unless such accommodation would cause an undue hardship for EVERSANA. If reasonable accommodation is needed to perform the essential functions of your job position, please contact Human Resources.

Qualifications

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES :

We are looking for an eager marketing professional with a strong foundation of content development, digital marketing planning, execution, and optimization. The ideal candidate will have the ability to manage multiple projects in a fast-paced, matrixed environment while maintaining attention to detail and delivering high-quality work.

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 3+ years of marketing experience; health and / or pharma experience preferred.
  • Proven ability to craft strategic content and manage content through CMS platforms.
  • Hand-on experience with marketing technology platforms such as Salesforce, Pardot, Hootsuite, or similar.
  • Excellent written and verbal communication skills.
  • Strong organizational skills and ability to prioritize effectively.
  • Knowledge of O365, SharePoint intranet platforms, marketing automation, social networks and other creative messaging venues, including video.
  • Ability to travel approximately 10% of the time.
  • PREFERRED QUALIFICATIONS :

  • Skilled at building relationships with internal stakeholders, including executive leadership.
  • Experience managing and executing marketing plans for diverse audiences.
  • Ability to simplify complex topics and communicate them clearly.
  • Detail-oriented with exceptional proofreading skills.
  • PHYSICAL / MENTAL DEMANDS AND WORKING ENVIRONMENT :

    The physical and mental requirements along with the work environment characteristics described here are representative of those an individual encounters while performing the essential functions of this position.

    Office : While performing the essential functions of this job the employee is frequently required to reach, grasp, stand and / or sit for long periods of time (up to 90% of the shift), walk, talk and hear; occasionally required to lift and / or move up to 25 pounds. The noise level in the work environment is usually moderately quiet, with frequent interruptions and multiple demands.

    Additional Information

    OUR CULTURAL BELIEFS :

    Patient Minded  I act with the patient’s best interest in mind.

    Client Delight  I own every client experience and its impact on results.

    Take Action  I am empowered and empower others to act now.

    Grow Talent  I own my development and invest in the development of others.

    Win Together  I passionately connect with anyone, anywhere, anytime to achieve results.

    Communication Matters  I speak up to create transparent, thoughtful and timely dialogue.

    Embrace Diversity  I create an environment of awareness and respect.

    Always Innovate  I am bold and creative in everything I do.

    Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

    EVERSANA is committed to providing competitive salaries and benefits for all employees. If this job posting includes a base salary range, it represents the low and high end of the salary range for this position and is not applicable to locations outside of the U.S.  Compensation will be determined based on relevant experience, other job-related qualifications / skills, and geographic location (to account for comparative cost of living).  More information about EVERSANA’s benefits package can be found at  eversana.com / careers .  EVERSANA reserves the right to modify this base salary range and benefits at any time.

    From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

    Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at  applicantsupport@eversana.com .

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