Digital Marketing Director

For nearly a century, The Jel Sert Company has focused on creating high-quality, high-value foods and beverages that help bring people together. Jel Sert is proud of being awarded the Great Place to Work certification, along with being recognized by Fortune as a Great Place to Work in Chicago and a Great Place to Work in Manufacturing and Production. We are currently looking for a passionate and dedicated individual to join our team as a Digital Marketing Director . If you are looking for a work environment that encourages personal growth, responsibility, and a shared vision for creating incredible products that help create lasting memories, then Jel Sert wants you!

The Digital Marketing Director is a key leadership role within Jel Sert’s marketing team, responsible for developing and executing the strategy across paid, owned, and earned digital channels. This position will lead digital growth initiatives that elevate brand awareness, drive ecommerce success, and enhance consumer engagement.

In addition to setting cross-channel strategies, this role manages and mentors a team of three direct reports covering social media, content development, and marketing technology, ensuring alignment with brand objectives and performance KPIs. The ideal candidate brings a blend of creative vision, data-driven decision-making, and people leadership, with a passion for digital innovation in the food and beverage space.

• This is a remote, in-state only opportunity

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

Strategy & Leadership – 20%

Social Media Manager

Paid Media Oversight – 25%

Paid Search : Google Ads

Align creative and targeting strategies with brand voice and campaign objectives.

Owned Media Execution – 25%

Website (updates, UX, SEO)

Earned Media & Community Engagement – 20%

Analytics & Optimization – 10%

QUALIFICATIONS

To perform this job successfully, an individual must be able to satisfactorily perform each essential duty. The requirements listed above are representative of the knowledge, skill, and / or ability required.

EDUCATION and / or EXPERIENCE

KNOWLEDGE, SKILLS, AND ABILITIES

BENEFITS & SALARY

The Jel Sert Company is committed to pay transparency and will provide further compensation information during the interview process. The minimum compensation for the Digital Marketing Director is $130,274 annually. This position is also eligible for the EBIT Bonus program. Compensation is determined by a candidate’s experience, education, skills, training, and the internal equity within our organization. Actual compensation to be paid will be determined upon an offer. In addition to a competitive compensation package, regular full-time corporate employees of Jel Sert are eligible for our extensive benefits programs that can be reviewed here.

PHYSICAL DEMANDS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WORK ENVIRONMENT

Office environment and travel up to 10%

FOOD SAFETY and QUALITY RESPONSIBILITIES

Follow applicable procedures and work instructions.

Backup Creative Design Manager

IMPACT ON JEL SERT SUCCESS

As a digital leader in a small but high-performing team, the Digital Marketing Director will play a critical role in accelerating brand visibility, driving online conversion, and expanding customer engagement. This role connects creative execution with performance outcomes—ensuring Jel Sert brands show up powerfully across the digital shelf. By aligning people, platforms, and performance strategies, this position enables smarter marketing decisions and helps position Jel Sert for long-term digital growth.