Senior Digital Media Strategist

WEHCO Media, Inc. — parent company of award-winning newspapers including The Arkansas Democrat-Gazette and The Chattanooga Times Free Press , as well as the rapidly growing digital advertising agency Flypaper, is seeking a full-time exempt, Senior Digital Media Strategist to join our digital team. If you excel in a fast-paced, collaborative agency environment and have a passion for driving measurable results through precision in digital media, we want to hear from you.

About the Role

We’re looking for a Senior Digital Media Strategist with advanced expertise in PPC, paid social, and programmatic advertising to join our growing team. This is a unique role that blends cross-channel execution with performance strategy, ensuring campaigns deliver measurable results across platforms like Google Ads, Meta, and The Trade Desk. While primarily operational, this position also supports pre-sales planning and occasionally steps into client-facing conversations to share strategic insights.

What You’ll Do

• Plan, launch, and optimize campaigns across search, social, and programmatic platforms.
• Monitor pacing, troubleshoot issues, and implement optimizations that drive ROI, CPA, and ROAS goals.
• Collaborate with sales teams on proposals, forecasts, and media plans.
• Provide campaign insights and performance analysis to internal stakeholders and client-facing teams.
• Mentor junior team members and help enforce best practices across the department.
• Partner with cross-functional teams to improve processes, QA standards, and reporting workflows.

What We’re Looking For

Benefits

Why Join Us

At WEHCO Media, you’ll work on cross-channel campaigns that reach diverse audiences and drive measurable impact. You’ll collaborate with talented colleagues across operations, sales, and creative, while having the opportunity to shape how we deliver performance media for our clients. This role is ideal for someone who thrives on solving challenges, loves digging into data, and wants to continue growing as a leader in digital media strategy.

Applicants must pass a drug screening and undergo a background check.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by law.

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