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Retail Account Representative
Retail Account RepresentativePrimo Brands • Norton, MA, US
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Retail Account Representative

Retail Account Representative

Primo Brands • Norton, MA, US
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Retail Account Representative

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets. Salary Range : $66,516.00 - $79,224.00; Plus Incentive Location : Norton, MA

Responsibilities

The Retail Account Representative will execute against national initiatives and implement local growth plans within your assigned territory to grow volume, NNS and EBITDA. This will be done through your local account ownership, by developing annual and monthly sales targets while fielding and resolving issues that arise within your accounts.

  • Own the local growth of accounts through developing annual and monthly growth initiatives for assigned stores in territory (Tailored to each chain in territory)
  • Execute and close all sales calls (utilizing the 5P's - people, product, placement, pricing, & promotions) against customer or channel objectives to increase DSD orders and obtain orders where appropriate.
  • Ensure that BTB programming is executed off shelf and in cold vault in territory.
  • Sell in incremental displays and equipment placements; sell in promotional programs and ensure dealer compliance.
  • Ensure shelf / cold vault / display compliance (distribution, in-stocks, shelf tags, space to planogram, pricing) of key initiatives.
  • Stay in connection with sales call, maintain appropriate inventory levels, maintain company assets and point of sale, ensure account meets Company merchandising standards, determine stores' product needs, place and transmit appropriate order in conjunction with existing geographic sales routes.
  • Build superior relationships and communication with multiple points of contact in territory (effectively wired at store level and district or region level where applicable) in order to identify issues and execute resolutions.
  • Leverage tools to enable success in territory. Ensure that you understand and utilize the appropriate sales data to win.

Qualifications

High School or GED required / bachelor's degree preferred. Minimum of 1+ year's selling experience required. Ability to build relationships and grow the business. Food / beverage industry experience a plus. Ability to handle multiple customer accounts. Physical demands to include lifting / carry up to 50 lbs., frequent standing, walking, stooping, bending, kneeling, etc. Valid Driver's License

Primo Brands' established portfolio includes billion-dollar brands Poland Spring and Pure Life, premium brands like Saratoga and Mountain Valley, regional leaders such as Arrowhead, Deer Park, Ice Mountain Ozarka, and Zephyrhills, purified brands, Primo Water and Sparkletts, and flavored and enhanced brands like Splash and AC+ION. Our extensive direct-to-consumer offerings and industry-leading line-up of innovative water dispensers create consumer connectivity through recurring water purchases across Water Direct, Water Exchange, and Water Refill.

At Primo Brands, our more than 11,000 associates are at the heart of what we do and deliver on our mission to provide healthy hydration to consumers wherever, however and whenever they want it. We believe in fostering a respectful culture, which values our associates who are deeply invested in quality hydration, our communities, and the sustainability of our packaging and water sources for generations to come. Primo Brands is proud to be an Equal Opportunity and Affirmative Action employer, seeking to create a welcoming and diverse environment. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.

Salary Range Disclaimer : The salary range provided for this position is an approximation based on market research, internal compensation data and the candidate's qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary depending on factors such as skills, experience, and geographic location of the position. Other components of the compensation package, including benefits and bonuses, will also be considered. We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process. Candidates must possess strong English language skills to effectively communicate with customers and provide exceptional service. Proficiency in English is essential for understanding customer needs, resolving inquiries, and collaborating with team members.

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Account Representative • Norton, MA, US

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