Brand Lead

Brand Lead

US Mobile sells lines to ATT / TMO / VZO at wholesale prices, with international roaming, pooled / family plans, and dual sim (carrier switching) no deadspots. Think Mint Mobile and Google Fi, but cheaper and more features. We're #1 Phone Plan Provider on Consumer Reports (not bought), and Jack Dorsey unsolicitedly tweeted about us : '). "US Mobile is very good."

We make $150M in ARR and over 100% year-over-year growth, with a budget for advertising this year to finally put us on the mainstream map : SuperBowl Ad, commercials, etc. We're also

After 10 years in the game and establishing a cash-flow positive service, we're working with an amazing, reputable rebrand agency (COLLINS) for our new look and strategy to acquire our next 1M+ lines. You'll join as the most senior Brand IC to push this bar higher, define our brand guidelines, and create assets potentially seen on a Superbowl Ad, commercials, social media, etc. Our brand is non-corporate, and close to / champions real users.

Your Work Includes

• Impeccable visual skills in type, color theory, textures, grid systems, etc.
• Iterate with external agency on new brand assets and guidelines. They'll propose a few concepts, you'll push the bar higher. (Aug and on)
• Create Brand Extensions for Landing Pages, Digital & Physical Ads, Emails, Video Thumbnails, Campaigns, Assets for App Experiences.
• Create Internal Brand Guidelines with / for your Brand Team to follow
• Lead the Brand team towards consistency and adherence towards Brand Guidelines.

Responsibilities

Design Team

Benefits / Perks

$180,000 - $240,000 a year

Think you could be a great fit? Apply to learn more!