Talent.com
Senior Specialist - Digital Marketing
Senior Specialist - Digital MarketingAccelya • Tulsa, OK, US
Senior Specialist - Digital Marketing

Senior Specialist - Digital Marketing

Accelya • Tulsa, OK, US
[job_card.variable_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Accelya Digital Campaign Manager

For more than 40 years, Accelya has been the industry's partner for change, simplifying airline financial and commercial processes and empowering the air transport community to take better control of the future. Whether partnering with IATA on industry-wide initiatives or enabling digital transformation to simplify airline processes, Accelya drives the airline industry forward and proudly puts control back in the hands of airlines so they can move further, faster.

Own end-to-end digital campaign management across integrated channels to drive lead generation, pipeline growth, bookings contribution, and meaningful engagement within target accounts. Deliver measurable impact through multi-channel campaign activation, intent-based programs, and insight-driven optimization.

  • Lead full-funnel digital campaign strategy, planning, execution, optimization, and reporting.
  • Manage integrated campaigns across ABM intent platforms, paid media (LinkedIn, Google), email, outreach automation tools, and programmatic channels.
  • Ensure alignment of campaign plans with product narratives, messaging frameworks, and field activation priorities.
  • Develop, repurpose, and optimize campaign content using available product and solution assets.
  • Build and manage target audience segments, automated nurture workflows, scoring models, and reports in marketing automation systems.
  • Optimize digital programs using performance data, intent signals, persona insights, and account-level engagement metrics.
  • Deliver ongoing ABM and campaign reporting, including insights on account activity, content performance, channel effectiveness, and funnel progression.
  • Work closely with Field Marketing and Sales to ensure timely lead follow-up, conversion acceleration, and strong feedback loops.
  • Partner with cross-functional teams to refine campaign strategy, targeting, and content based on data-driven insights.
  • Present campaign plans, performance updates, and strategic recommendations to senior leadership.

Outcome Expectations

  • Generate qualified leads (MQLs, SQLs) through targeted, multi-channel activation.
  • Drive qualified pipeline growth across priority segments and target accounts.
  • Support bookings progression by accelerating opportunities with targeted nurture and digital engagement.
  • Provide actionable insights that inform campaign targeting, content strategy, and digital investment decisions.
  • Expand market reach through competitive and whitespace acquisition programs.

    • Required Skills & Experience

  • 8-12 years of experience in digital marketing, demand generation, or campaign management.
  • Demonstrated success running integrated digital campaigns that drive measurable pipeline.
  • Hands-on expertise with marketing automation platforms (HubSpot, Marketo, Eloqua, etc.).
  • Strong experience with ABM intent platforms (e.g., Intentsify, Demandbase, 6sense).
  • Proficiency in LinkedIn Ads, Google Ads, email marketing, and programmatic channels.
  • Ability to build target segments, nurture streams, scoring models, and automated workflows.
  • Strong storytelling and narrative development skills; can synthesize product messaging into compelling campaigns.
  • Comfortable collaborating with product, field marketing, sales, and leadership teams.
  • Data-driven mindset : able to synthesize data into insights, identify optimization opportunities, and quantify pipeline impact.
  • Effective communicator who can present confidently to senior leadership.
  • Highly organized, self-starter, fast-moving, and able to operate with a startup mindset.
  • Go-getter attitude with bias toward action and minimal supervision.

    • Preferred Experience

  • B2B enterprise software or SaaS technology background.
  • Experience in industries with long, complex sales cycles (e.g., travel tech, aviation).
  • Familiarity with CRM systems like Dynamics CRM, Salesforce and BI tools like Power BI, or Tableau.
  • Prior experience managing global or multi-region campaigns.

    • What You'll Love About Working Here

  • High-impact role with visibility across marketing, product, and executive leadership.
  • Opportunity to shape digital strategy and build scalable growth engines.
  • Fast-paced environment where ideas turn into action quickly.
  • Collaborative, innovative team culture.

    • What does the future of the air transport industry look like to you? Whether you're an industry veteran or someone with experience from other industries, we want to make your ambitions a reality!

    [job_alerts.create_a_job]

    Digital Marketing Specialist • Tulsa, OK, US

    [internal_linking.related_jobs]
    Email & Retention Marketing Specialist

    Email & Retention Marketing Specialist

    Floowi • Tulsa, OK, US
    [job_card.full_time]
    Email And Retention Marketing Specialist.We're looking for an Email And Retention Marketing Specialist who plays an integral role on the client team by executing calendar campaigns and flow work ac...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Marketing Manager, Rosetta Stone Consumer

    Marketing Manager, Rosetta Stone Consumer

    IXL Learning • Tulsa, OK, US
    [job_card.full_time]
    Marketing Manager, Rosetta Stone Consumer.IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Consumer Marketing Manager for Rosetta Stone.Ro...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Marketing Director

    Marketing Director

    The Hackett Group • Tulsa, OK, US
    [job_card.full_time]
    [show_more]
    [last_updated.last_updated_30] • [promoted]
    Google Ads Specialist

    Google Ads Specialist

    My VA Support • Tulsa, OK, US
    [job_card.full_time]
    We are currently seeking a proficient Google Ads expert to help us make data-driven business decisions.The ideal candidate will have in-depth knowledge of Google Ads and Google Analytics.The primar...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Affiliate Marketing Manager

    Affiliate Marketing Manager

    DeleteMe • Tulsa, OK, US
    [job_card.full_time]
    DeleteMe is the leader in proactive privacy protection.We help Individuals, Families, Businesses and Security teams reduce their human attack surface by continuously monitoring and removing exposed...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Marketing Operations Manager

    Marketing Operations Manager

    Vercel • Tulsa, OK, US
    [job_card.full_time]
    We are looking for a Marketing Operations Manager to join our Marketing Operations team within the greater Revenue Operations team. In this role, you'll be the primary Marketing Operations partner f...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Paid Media Specialist

    Senior Paid Media Specialist

    BECU • Tulsa, OK, US
    [job_card.full_time]
    Is it surprising to hear that a financial institution of 1.Our "people helping people" philosophy has guided us since 1935, driving our deep commitment to serving our members, communities, and each...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Growth Marketing & Business Development Specialist

    Growth Marketing & Business Development Specialist

    Legalis Financial Services • Tulsa, OK, US
    [job_card.full_time]
    We are a fast-growing financial services startup specializing in financial consulting, seminars, and billing & collections solutions for professional service providers such as attorneys and acc...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Sales and Marketing Lead

    Sales and Marketing Lead

    Goldfish Swim School • Tulsa, OK, US
    [job_card.full_time]
    Our Swim School is growing, and we are looking for an awesome leader to oversee our team's Sales and Marketing operation! At Goldfish we are a membership based, fast paced, kid centric business.Our...[show_more]
    [last_updated.last_updated_30] • [promoted]
    EverPro - Senior Growth Manager, Fintech

    EverPro - Senior Growth Manager, Fintech

    EverCommerce • Tulsa, OK, US
    [job_card.full_time]
    Senior Growth Manager, Fintech.At EverCommerce, we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 70...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Market Development Specialist

    Market Development Specialist

    IPEX • Tulsa, OK, US
    [job_card.full_time]
    IPEX is one of the North American leading providers of advanced plastic piping systems.Our mission is to build a better tomorrow by connecting people with water and energy.We are presently seeking ...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Growth Marketing Campaign Specialist - Philippines (Remote)

    Growth Marketing Campaign Specialist - Philippines (Remote)

    GrowthAssistant • Tulsa, OK, US
    [filters.remote]
    [job_card.full_time]
    Fuel global brands with high-performing paid campaigns while leveling up your skills in automation and AI-driven marketing. You will be the operational powerhouse behind our digital ads engine : laun...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Marketing Innovation Director

    Marketing Innovation Director

    airSlate • Tulsa, OK, US
    [job_card.full_time]
    The Marketing Innovation Director will ensure that airSlate's marketing function evolves into a future-ready, AI-powered capability, going beyond operational execution to deliver measurable busines...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Technical Marketing Manager

    Technical Marketing Manager

    Diagrid • Tulsa, OK, US
    [job_card.full_time]
    We're seeking an experienced Technical Marketing Manager to join our fully remote team and drive go-to-market strategy for our growing product portfolio. You'll be the strategic voice that translate...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Product Marketing Manager, MxicoNewMexico - Remote

    Senior Product Marketing Manager, MxicoNewMexico - Remote

    Motive • Tulsa, OK, US
    [filters.remote]
    [job_card.full_time]
    Checking the proxy and the firewall.Check your Internet connection.Check any cables and reboot any routers, modems, or other network devices you may be using. Allow Chrome to access the network in y...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Marketing Manager (Remote)

    Senior Marketing Manager (Remote)

    WIN Home Inspection • Tulsa, OK, US
    [filters.remote]
    [job_card.full_time]
    Senior Marketing Manager (Remote).We are looking for a data-driven, results-oriented performance marketing leader with a strong understanding of full-funnel digital marketing for U.This role is ide...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Marketing Coordinator

    Senior Marketing Coordinator

    Aristo Sourcing • Tulsa, OK, US
    [job_card.full_time]
    The Senior Marketing Coordinator is the operational heartbeat of the marketing department owning campaign execution, organization, and reporting across D2C, retail, PR, and influencer initiatives....[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior CRM Specialist

    Senior CRM Specialist

    Sleek • Tulsa, OK, US
    [job_card.full_time]
    Through proprietary software and AI, along with a focus on customer delight, Sleek makes the back-office easy for micro SMEs. We give Entrepreneurs time back to focus on what they love doing - growi...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]