Director of International Marketing

Director Of International Marketing

Join Reynolds Consumer Products and drive your career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Director of International Marketing to join our team. This role can be based out of Miami or Chicago.

Responsibilities

The Director of International Marketing is a critical member of the international lead team responsible for delivering annual revenue and earnings combined with setting the long-term strategic direction for the international business. This role is responsible for setting the strategic growth framework and leading the product development process for the most critical product line opportunity for the international business. The Director of International Marketing will partner with a team of marketers and collaborate with cross-functional counterparts to step change the business by accelerating growth through new product, new category, and new market expansion.

You will have the opportunity to make great things happen!

• Overall : Responsible for accelerating profitable share growth in international markets to include Latin America, Europe, Middle East, and Asia.
• Category Leader : Leads design and delivery of our biggest global product line opportunity in Plastics, a category estimated to have a projected total market value of $4 billion USD globally.
• Responsible for this critical product line globally and end-to-end (design thru delivery).
• Leads multi-functional teams that include Sales, Finance, Supply Chain, Regulatory, and Legal to develop the strategy and execution for this product launch.
• Responsible for developing the business case to garner internal support for launch.
• Will be expected to develop and leverage insights garnered from Syndicated Data, Competitive Testing, and Consumer Qual / Quant Research to inform launch strategy.
• Will be relied upon to define "Where-to-Play" and "Who-to-Target" strategies that inform the holistic product proposition.
• Will lead development of the holistic proposition including product design, sizing, and pricing / promo strategy to ensure we deliver on consumer and customer needs.
• Will lead development of a communications strategy that drives preference over competition and to activate it via various marketing mediums.
• Once launched, will manage both design of future innovations for the product line and delivery of the current business to ensure continuous growth.
• Will partner with other Brand Builders responsible for other product lines to drive favorable portfolio mix and higher ROI on advertising activations.
• Market & Consumer Insights Leader : Responsible for leading the design, execution, and distillation of global research across the portfolio to enable actionable insights; SPOC for Syndicated Data and Consumer Research partners.
• Brand Equity Leader : Responsible for the development of the international Reynolds and Diamond Brand Equity Pyramids, Communication Strategies, and Brand Architecture; will lead marketing planning and coach brand managers through the creative process from creative brief through execution.

You will love it here if

Qualifications

We need you to have :

Icing on the cake :

If you answer yes to the followingwe want to meet you!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available

Join Reynolds Consumer Products and drive your career across a world of opportunities!

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.

No recruiter calls or emails please.

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state, or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

Posted Salary Range

USD $170,000.00 - USD $185,000.00 / A

Bonus Eligibility

Role is eligible for 25% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.