Location :
4910 Tiedeman Road, Brooklyn Ohio
Location :
Mobile, in office 3 days a week at 4910 Tiedeman Rd, Brooklyn, OH.
JOB BRIEF
The Web Content Manager will collaborate with stakeholders and partners to create and execute an exceptional online experience. Excellent understanding of web content management, analytics, user interface design and usability is necessary.
ESSENTIAL JOB FUNCTIONS
Strategy
- Determines strategy and approach for new products, services, or campaigns within the Personal section of Key.com, and supports Consumer Bank marketing campaigns with appropriate landing pages.
- Determines possible solutions, creates requirements, and gathers information leveraging people within Key or partner agencies or from research / competitive analysis.
- Stays on top of trends and consumer expectations for web experiences by reading industry reports and completing competitor analysis; watches for new innovations across all type of websites.
- Proactively conduct and communicate industry research to stay current on best practices in digital marketing and web user experience, competitor user interface designs, and emerging technologies.
Partnership
Act as a consultant, providing direction on best practices for online experience solutions to internal clients and partners.Proactively meet with partners to advise, schedule, and manage projects and content updates for key.com.Collaborates with partners within user experience, design, project management, marketing technology, analytics, product management and compliance.Communicates page strategy and requirements to the Web Content Specialist(s), who creates the pages within the content management system, Adobe Experience Manager (AEM).Project Management
Reviews web page content, navigation, functionality, look and feel that supports internal partners’ business objectives while maintaining compliance with website standards, including Key’s own guidelines, WC3 and ADA.Assists with and / or manages publishing of content.Execute strong attention to detail when reviewing pages in development & testing environment.Develop processes to ensure publishes go according to plan without negatively affecting other areas / functions of the website.Reporting & Analysis
Determines key performance indicators and online / offline conversion points, documents website analytics requirements, and partners with web analytics team to provide standard reporting and interpretation to partners.General
Proactively drive issues / defects to resolution.REQUIRED QUALIFICATIONS
Bachelor’s Degree preferred in web development, marketing or related fieldMinimum 4 years previous work experience in website management and / or digital marketing fieldExcellent interpersonal skills, relationship management skills, problem-solving and decision-making skillsProven ability to provide insights and recommendations to partners and stakeholders on the best approach to meeting digital marketing goalsStrong knowledge of HTML and experience with web content management systems, specifically component-based systems, AEM preferred.Strong understanding of web marketing concepts including search engine marketing, search engine optimization, knowledge of industry online best practices and web standardsProven ability to recognize and edit effective web content to create compelling online experiencesAbility to synthesize results and combine with overall Key.com or campaigns resultsCultivates and thrives in a creative, energetic, innovative and exciting environmentAbility to effectively manage and execute numerous projects simultaneously with minimal supervisionInterest in and aptitude for understanding the business, and a positive, ‘can-do’ attitudeAbility to take initiative, negotiate effectively and build productive relationships with business partnersEffective verbal and written communicator, able to communicate with a variety of audiences and management levels, and translate business requirements into technical requirementsAbility to work both independently and as a member of a teamPREFERRED QUALIFICATIONS
Effective analytical techniques and use of web analytics tools, such as Adobe AnalyticsProven experience in client servicing and vendor / agency managementFamiliarity with mobile / responsive website principles and JavascriptExperience with a project management tool, such as WorkFrontCOMPETENCIES / SKILLS
Creative thinkingVisionary thinkingShow strong initiative and be a driverOrganizedDetail orientedChampion Change and Innovation to affect strong sense of urgencyManages ExecutionBuild and Sustain Effective Relationships with StakeholdersNegotiates EffectivelyClient FocusStrategic AgilityBusiness AcumenOrganizational SavvyLeads CourageouslyDrive for ResultsEQUIPMENT USED
PC, telephone, multiple MS Office and web-based applications, remote access software
TRAINING REQUIRED
Training will consist of on-the-job activities with the direction of management. Additional formal training will be provided as required to maintain or enhance performance and professional development.
COMPENSATION AND BENEFITS
This position is eligible to earn a base salary in the range of $71,000.00 - $122,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and / or discretionary incentives.
Please click for a list of benefits for which this position is eligible.
Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.
Job Posting Expiration Date : 02 / 02 / 2026
KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law.
Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing
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