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Associate Director, Creator Management
Associate Director, Creator ManagementInfluential • New York, NY, US
Associate Director, Creator Management

Associate Director, Creator Management

Influential • New York, NY, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

Influential is a key leader in the Influencer Marketing space (and the LARGEST influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers.

We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, & more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?!

What we offer :

  • Competitive compensation
  • Flexible time off with inclusive holiday benefits
  • Comprehensive medical, dental & vision insurance for employees
  • 401(k) matching
  • An awesome collaborative work culture, a diverse team, and more!

What You'll Do

Strategic Leadership

  • Build and evolve creator strategies that align with division priorities, brand goals, hero products, and category needs.
  • Advise on program structure, talent tiers, budget allocation, and long-term creator relationship models.
  • Convert insights, KPIs, and category dynamics into scalable influencer plans across fragrance, skincare, and makeup.
  • Partner with Integrated Strategy to ensure all programs deliver against division-wide and brand KPIs.

    • Team & Execution Oversight

  • Lead a multi-layered team managing their execution of large-scale campaigns across luxury brands.
  • Executing campaigns with key talent relationships
  • Develop direct reports to execute flawlessly across casting, contracting, briefing, approvals, production, and measurement.
  • Maintaining and managing QC to ensure all clients receive flawless deliverables
  • Ensure creator casting, creative direction, and content quality uphold each brand's luxury aesthetic.
  • Build operational consistency, process rigor, and scalable systems across all LUXE creator work.

    • Creator & Agent Relationships

  • Maintain and grow relationships with top creators, agents, and talent partners in the beauty, fashion, and luxury space.
  • Spot and nurture emerging creators aligned with brand identities and long-term affinity goals.
  • Apply deep cultural and platform knowledge to inform trend adoption and creative innovation.

    • Cross-Functional Partnership

  • Act as the connective layer between client teams, internal strategy, creative, production, and analytics partners.
  • Partner with Legal to implement compliant, efficient workflows.
  • Work with Integrated Strategy to translate creator performance data into actionable insights for optimization and annual planning.

    • Who You Are

  • 8–10+ years in influencer marketing, talent relations, or digital strategy, ideally within beauty, fashion, or luxury.
  • Proven success running high-volume creator programs across multiple brands or categories with multiple direct reports.
  • Strong, established relationships with creators and agents, including VIP and celebrity tiers.
  • Deep understanding of luxury brand standards, creator culture, and platform dynamics.
  • Exceptional skill in vetting talent, casting, negotiations, and on-site content production.
  • Strong leadership presence; able to mentor teams and navigate senior-level client dynamics.
  • Comfortable balancing strategic vision with operational precision.
  • Familiarity with creator tools (Traackr, Tagger) and performance measurement best practices.

    • Bonus points if :

  • Experience at a marketing-tech or media start-up
  • You're passionate about social media and / or influencer marketing

    • Salary Range : $110K- $125K

    About Influential

    Influential, powered by Captiv8, is the world's largest influencer marketing company by revenue and the only influencer company that is both an API and preferred partner of all major social media platforms. Founded in 2013, Influential leverages the industry's richest data, powered by advanced AI and human intelligence, to precisely match audiences with creators and deliver measurable ROI and business outcomes for brands. Our obsession with brand safety and commitment to inclusion underpin everything we do, earning the trust of more than 50% of Fortune 50 brands. We are proud to have been named Ad Age's 2024 A-List Social Media / Influencer Agency of the Year and to be part of Publicis Groupe, a global leader in communications operating in more than 100 countries. (www.influential.co)

    Influential is an equal opportunity employer.

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    Associate Management • New York, NY, US

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