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Director of Demand Generation
Director of Demand GenerationVirtualVocations • Santa Barbara, California, United States
Director of Demand Generation

Director of Demand Generation

VirtualVocations • Santa Barbara, California, United States
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

A company is looking for a Director of Demand Generation.

Key Responsibilities

Lead the development and execution of integrated marketing programs to generate qualified leads and drive pipeline growth

Collaborate with Sales to align on pipeline goals and provide campaign-ready assets for effective follow-up

Measure and optimize campaign performance through key KPIs and data analysis

Required Qualifications

Experience in B2B demand generation with a track record of driving pipeline and revenue growth

Expertise in integrated campaign development and account-based marketing (ABM)

Strong partnership skills with Sales teams for joint go-to-market programs

Analytical mindset with the ability to translate data into actionable insights

Familiarity with marketing automation and CRM platforms

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Director Demand Generation • Santa Barbara, California, United States

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