Email Retention Marketing Manager

A company is looking for an Email Retention Marketing Manager.

Key Responsibilities

Develop and execute comprehensive email marketing strategies to drive engagement and retention

Collaborate with clients to create effective email marketing campaigns and address their needs

Monitor and analyze email marketing performance metrics to provide insights and optimize strategies

Required Qualifications

Minimum of three years of experience in Email Retention Marketing for B2C eCommerce brands

Proficiency in marketing automation platforms such as Braze, SFMC, Iterable, Klaviyo, or Responsys

Knowledge of HTML / CSS and basic coding principles for email design

Strong analytical skills to analyze data and make data-driven recommendations

Experience working with larger brands in a retention marketing capacity is preferred