Head of Duolingo Store, Consumer Products

Our mission at Duolingo is to develop the best education in the world and make it universally available. Its a big mission and thats where you come in!

At Duolingo youll join a team that cares about educating our users experimenting with big ideas making fact-based decisions and finding innovative solutions to complex problems. Youll have limitless learning opportunities and daily collaborations with world-class minds while doing work thats both meaningful and fun.

Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.

Read our blog to learn more.

About the role

Join us to build Duolingos consumer products business.

Duolingos brand and IP are some of our most valuable assets. Duo our green owl mascot has helped us become a globally recognized brand and weve built on Duos success to create a cast of characters using distinctive animations and sounds.

The growing popularity of our brand and IP helps motivate our learners to use Duolingo every day. We have bigger ambitions to make our IP as universally recognized and beloved as the worlds most popular brands and characters.

As the head of Duolingo shop (and first ecomm hire) you will develop and execute on Duolingos ecommerce strategy. We are looking for a merchandising and ecomm leader for the Duolingo store who can scale our merchandising efforts internationally and grow the store into a core part of our iconic brand. If you have a track record of building an ecomm presence from scratch and a keen eye for developing fun quirky products -- please apply! As a core member of our marketing organization the ideal candidate will be self-motivated able to build a global ecommerce presence have a strong understanding of the merch market and have experience working in a fast-moving highly entrepreneurial environment.

:brain: You will...

• Ensure operational efficiency of our Merchandising operation across the globe including managing our site performance vendor relationships supply chain and P&L in collaboration with a Store Coordinator
• Own the store as a startup within a larger business and grow the initiative with an eye towards revenue strong ROI and operational excellence
• Lead development product roadmap and release strategy of Duolingo merchandising in partnership with Marketing Design Business Development third-party vendors and contractors
• Own the success of the Duolingo Store () and build it into an efficient marketing channel that contributes to Duolingos iconic brand
• Grow the store and its products into an aspirational brand through creative merchandising brand events and gifting programs
• Work closely across the marketing team to integrate Duolingo merchandising into our brand campaigns

:check: You have...

• 7 years in e-commerce or merchandising leadership
• Experience with building a merchandising or e-commerce function from 0 to 1
• An ability to think outside of the box when it comes to merchandising and branding
• 3 years with demonstrated operational excellence managing a P&L and e-commerce platforms such as Shopify and Amazon Storefront

:star: Exceptional candidates will have...

• Experience working at a world-class consumer brand
• Working proficiency in more than one language
• A passion for education memes culture and language