Talent.com
Principal Designer
Principal DesignerCash App • San Francisco, CA, United States
Principal Designer

Principal Designer

Cash App • San Francisco, CA, United States
[job_card.variable_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Principal Designer – Cash App

Cash App, a product of Block, Inc., was created in 2013 to make peer‑to‑peer payments simple. Over time it has grown into a dynamic ecosystem that offers a range of financial products—including Afterpay / Clearpay—so customers can send, spend, invest, borrow, and save. Cash App serves 57 million monthly active customers worldwide, and our goal is to redefine how people relate to money so it feels relatable, instantly available, and universally accessible.

Driven by innovation, collaboration and impact, Cash App has thousands of employees working across office and remote locations. Because we were distributed from day one, many of our roles—including this one—can be performed remotely from the countries where Cash App operates. We tailor our experience to help all employees stay creative, productive, and happy.

About the Role

The Web team at Cash App takes a horizontal view of the Cash App experience, collaborating with brand, product and engineering partners to build next‑generation experiences that power the future of Cash App. We are seeking an imaginative and driven designer to lead the visual design, motion and evolution of our web surfaces. This is a hands‑on role for a designer passionate about building and evolving systems from concept through execution.

Responsibilities

  • Drive visual design evolution : lead the aesthetic and experience of the website alongside leads and our Design Systems team, ensuring the Cash App brand comes to life online.
  • Lead with an AI‑first design and development mindset.
  • Shape core aspects of the Cash App website : establish and evolve UI, including building data visualization and motion application.
  • Elevate brand expression : integrate our brand into the product through innovative and opinionated visual design and asset libraries, creating unique brand moments at user touchpoints.
  • Build systematically : help build our design system, creating comprehensive frameworks, documentation and libraries that other designers can follow.
  • End‑to‑end accountability : obsess over the process from early concept through implementation, ensuring a beautifully crafted outcome.
  • Coach the creative direction : be a trusted advisor on all things Cash App’s visual language for partners and system consumers.
  • Help shape the future of finance and empower customers to manage their money.
  • Lead work driving fundamental concepts across mobile and desktop.
  • Contribute to high‑level strategic decisions with product and executive teams.
  • Give and solicit feedback from other designers to continually raise our bar for quality.

Qualifications

  • Experience building and evolving websites and apps.
  • A passion for turning complex problems into simple and engaging websites.
  • Outstanding systems thinking, visual design and product thinking for websites.
  • Experience applying research, usability tests and metrics to inform design decisions.
  • Comfort with an iterative design process that includes accepting and acting on feedback.
  • Strong analytical, technical and strategic experience.
  • Experience defining motion libraries for UI.
  • Experience building data visualization libraries consumed by product teams.
  • Experience collaborating across disciplines to lead or support a new idea or product launch.
  • Experience conducting and guiding user research and cross‑functional collaboration.
  • Proven skills in presenting work, workshopping concepts and evangelizing new ideas.
  • Experience with front‑end engineering constraints and direct experience partnering with Front‑end Engineering (iOS / Android).
  • Experience designing for inclusivity and for diverse audiences (international audiences, multi‑language localization, accessibility for people with disabilities).
  • 6+ years of experience on creative teams and in technical environments.
  • 8+ years of software design, visual design, interaction design, UX design and prototyping experience.
  • Portfolio Requirements

    Please submit a deck or portfolio of work with your application that showcases your design process. If your portfolio site requires a password, please provide us with it in your application or on your resume.

    Compensation

    Block’s market‑based approach to pay means salaries may vary depending on location. U.S. locations are divided into four zones based on a cost‑of‑labor index. The successful candidate’s starting pay will be based on job‑related skills, experience, qualifications, work location and market conditions. These ranges may be modified in the future.

  • Zone A — $251,600–$377,400 USD
  • Zone B — $251,600–$377,400 USD
  • Zone C — $251,600–$377,400 USD
  • Zone D — $251,600–$377,400 USD
  • Use of AI in Our Hiring Process

    We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws. Contact us at privacy@block.xyz with hiring practice or data usage questions.

    Benefits

  • Remote work
  • Medical insurance
  • Flexible time off
  • Retirement savings plans
  • Modern family planning
  • and many more offerings
  • About Block, Inc.

    Block, Inc. (NYSE : XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people :   Square makes commerce and financial services accessible to sellers,  Cash App is the easy way to spend, send and store money,  Afterpay transforms the way customers manage their spending over time,  TIDAL is a music platform that empowers artists to thrive as entrepreneurs,  Bitkey is a simple self‑custody wallet built for Bitcoin, and  Proto is a suite of Bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.

    Employment Details

    Seniority Level : Mid‑Senior level

    Employment Type : Full‑time

    Job Function : Design, Art / Creative, and Information Technology

    Let us know when you’re ready to apply. Your next career step starts here.

    #J-18808-Ljbffr

    [job_alerts.create_a_job]

    Principal Designer • San Francisco, CA, United States

    [internal_linking.similar_jobs]
    Principal Product Designer

    Principal Product Designer

    Zuma • San Francisco, CA, United States
    [job_card.full_time]
    Zuma is pioneering the future of agentic AI and our focus is to transform the rental market experience for consumers and property manager alike. Our innovative platform is engineered from the ground...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer

    Principal Product Designer

    The Walt Disney Company (Germany) GmbH • San Francisco, CA, United States
    [job_card.full_time]
    Disney Entertainment and ESPN Product & Technology.Technology is at the heart of Disney’s past, present, and future.Disney Entertainment and ESPN Product & Technology is a global organization of en...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer, Partnerships

    Principal Product Designer, Partnerships

    Udemy • San Francisco, CA, United States
    [job_card.full_time]
    Help define the future of learning.Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It's personalized, practical, and focused on real-world impact.Our mission...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal, Visual Design

    Principal, Visual Design

    jobr.pro • San Francisco, CA, United States
    [job_card.full_time]
    We are a Growth Invention company built to help the world’s most ambitious brands grow faster.Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal Product Designer

    Principal Product Designer

    C3 AI • Redwood City, CA, United States
    [job_card.full_time]
    C3 AI (NYSE : AI) is the Enterprise AI application software company.C3 AI delivers a family of fully integrated products including the C3 Agentic AI Platform, C3 AI applications, a portfolio of indu...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer

    Principal Product Designer

    C3.ai, Inc. • Redwood City, CA, United States
    [job_card.full_time]
    C3 AI (NYSE : AI), is the Enterprise AI application software company.C3 AI delivers a family of fully integrated products including the C3 Agentic AI Platform, an end‑to‑end platform for developing,...[show_more]
    [last_updated.last_updated_30] • [promoted]
    8495 Principal Experience Designer

    8495 Principal Experience Designer

    Harvest Technical Services, Inc. • South San Francisco, CA, US
    [job_card.full_time]
    We’re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while b...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal Engineer, Ads Measurement

    Principal Engineer, Ads Measurement

    Pinterest • San Francisco, CA, United States
    [job_card.full_time]
    Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we're on a mission to br...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer (IC)

    Principal Product Designer (IC)

    Freshworks • San Mateo, CA, US
    [job_card.full_time]
    Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives. To create a better experience for their customers and emplo...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal Product Designer

    Principal Product Designer

    Interface AI • San Francisco, CA, United States
    [job_card.full_time]
    AI provider for banks and credit unions, serving over 100 financial institutions.The company's integrated AI platform offers a unified banking experience through voice, chat, and employee-assisting...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal / Lead UX Designer

    Principal / Lead UX Designer

    Relyance AI • San Francisco, CA, United States
    [job_card.full_time]
    As Relyance AI’s Principal / Lead Designer, you will be responsible for leading the design and development of user interfaces for our Trust & Governance platform. You will work closely with product ma...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal, Visual Design

    Principal, Visual Design

    Dept Holding B.V. • San Francisco, CA, United States
    [job_card.full_time]
    We are a Growth Invention company built to help the world’s most ambitious brands grow faster.Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal Product Designer

    Principal Product Designer

    StyleSeat • San Francisco, CA, US
    [job_card.full_time]
    As Principal Product Designer, you will shape the future of StyleSeat's product experience.You'll own the design vision and quality bar for a major domain of our platform, driving usability...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal UX Designer

    Principal UX Designer

    The Trade Desk • San Francisco, CA, United States
    [job_card.full_time]
    The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world.How? With a media buying platform that helps brands deliver a more insightful and relevan...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Designer, Document Cloud

    Principal Designer, Document Cloud

    Adobe • San Francisco, CA, United States
    [job_card.full_time]
    Principal Designer, Document Cloud.Be among the first 25 applicants.Principal Designer, Document Cloud.Changing the world through digital experiences is what Adobe’s all about.We give everyone—from...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer

    Principal Product Designer

    BEDI Partnerships • San Francisco, CA, United States
    [job_card.full_time]
    Help define the future of learning.Udemy is an AI-powered skills acceleration platform built to help people and teams grow. It’s personalized, practical, and focused on real-world impact.Our mission...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Principal Product Designer

    Principal Product Designer

    Figure Lending • San Francisco, CA, US
    [job_card.full_time]
    Figure (NASDAQ : FIGR) is transforming capital markets through blockchain.We're proving that blockchain isn't just theory - it's powering real products used by hundreds of thousands of c...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Principal UX Designer

    Principal UX Designer

    Northbeam • San Francisco, CA, United States
    [job_card.full_time]
    Northbeam is building the world’s most advanced marketing intelligence platform, providing top eCommerce brands a unified view of their business data through powerful attribution modeling and custo...[show_more]
    [last_updated.last_updated_variable_hours] • [promoted] • [new]